Buch, Englisch, 316 Seiten, HC gerader Rücken kaschiert, Format (B × H): 161 mm x 240 mm, Gewicht: 648 g
Buch, Englisch, 316 Seiten, HC gerader Rücken kaschiert, Format (B × H): 161 mm x 240 mm, Gewicht: 648 g
Reihe: International Business and Management
ISBN: 978-0-08-044138-2
Verlag: Elsevier Science Ltd
The book has three aims. It evaluates the problems UK and US multinational enterprises have encountered in their IP Flows into different enterprises in China. It also analyses the causes of these problems and suggests methods of avoiding future problems. The overall rationale for the book is to fill a void in our understanding of IP rights in China, particularly from a corporate perspective. It is important to draw upon a variety of discipline approaches when exploring these issues, which are influenced by the political context, the legislative framework, economic factors and the existence of cultural differences.
The book is composed of ten chapters containing studies of related IP history, previous study on the area, and the current empirical survey. Major findings are discussed in later chapters of the book. In the conclusions, the book provides eleven suggestions for future practice for companies involved with IP flows.
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Multinationale Unternehmen
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Außenhandel
- Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
- Wirtschaftswissenschaften Betriebswirtschaft Management Internationales Management
Weitere Infos & Material
Series editor's preface. Preface. Brief author biography. List of tables. List of figures. List of photographs. Abbreviations. Introduction. Intellectual property from a historical perspective. Intellectual property theories. International harmonisation of intellectual property. Intellectual property system in China. Intellectual property activities in China. Firms and technology in China. Critical review of the current intellectual property system in China. Corporate intellectual property flows from the UK and USA into China: problems. Corporate intellectual property flows from the UK into China: causes. Corporate intellectual property flows from the UK and USA into China: possible solutions. Conclusions: future challenges and success in cross-border intellectual property flows. Bibliography. Appendices. Index.