Zhang / Pearce | Multinationals in China | Buch | 978-0-230-57741-1 | www.sack.de

Buch, Englisch, 159 Seiten, Format (B × H): 140 mm x 216 mm, Gewicht: 344 g

Zhang / Pearce

Multinationals in China

Business Strategy, Technology and Economic Development
2012
ISBN: 978-0-230-57741-1
Verlag: Springer Nature B.V.

Business Strategy, Technology and Economic Development

Buch, Englisch, 159 Seiten, Format (B × H): 140 mm x 216 mm, Gewicht: 344 g

ISBN: 978-0-230-57741-1
Verlag: Springer Nature B.V.


Though it's widely understood that inward foreign direct investment has played a major role in mediating China's emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.

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Research


Autoren/Hrsg.


Weitere Infos & Material


Introduction - China, Multinationals and the Global Economy Strategic Diversity in the Contemporary Multinational; Roles of Subsidiaries and Laboratories The Strategic Roles of MNE Subsidiaries and the Position of China in the Global Economy: Integration or Isolation? Technology Sourcing of Subsidiaries: Differentiation and Dynamism Subsidiary-level R&D and Competitive Development in China Determinants of Location and Roles of MNE Subsidiaries in China Multinationals in China: a Process of Shared Development?


ROBERT PEARCE is Professor of International Business Emeritus at the University of Reading, UK. He has published extensively in the areas of international business and economics. His current research interests are in the global strategies of MNEs, their creation and application of technology and the application of these aspects of their behaviour to issues in economics His most recent book, co-authored with Marina Papanastassiou is .

SI ZHANG received her doctorate from the University of Reading, UK. She is an associate of the China in Comparative Perspective Network (CCPN) centre at the London School of Economics and Political Science, UK, and the John H Dunning Centre of International Business at the University of Reading.



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