E-Book, Englisch, 80 Seiten
Anderson Long Tail from SmarterComics
1. Auflage 2011
ISBN: 978-1-61082-982-3
Verlag: BookBaby
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Why the Future of Selling is Less of More
E-Book, Englisch, 80 Seiten
ISBN: 978-1-61082-982-3
Verlag: BookBaby
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Now in comic format, this 2006 New York Times bestseller introduced the business world to a future that's already here. It explains why the focus of Internet commerce is not on hits but on misses-the long tail of the demand curve - and illuminates the reasons behind the success of niche operations like Amazon.com, iTunes, and Netflix. A must-read for every entrepreneur and manager!




