Artal-Tur / Kozak Trends in Tourist Behavior

New Products and Experiences from Europe
1. Auflage 2019
ISBN: 978-3-030-11160-1
Verlag: Springer Nature Switzerland
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 248 Seiten

Reihe: Tourism, Hospitality & Event Management

This book examines both how tourist behavior is being shaped by the new tourism products and segments that are appearing on the European market and how the tourist experience influences post-trip evaluation of destinations and of tourism and hospitality businesses. On this basis, practical implications and recommendations are highlighted that will help destination management organizations to improve the performance of their destinations and particular businesses. The first part of the book explores visitor engagement with a range of new products relating to sports activities and events, city tourism, wine tourism, and youth tourism. In the second part, the focus is primarily on the ways in which tourist experiences influence subsequent trip recommendations, revisiting attitudes, and reviewing behavior on social media. Other topics to be addressed include the factors affecting tourism expenditure on accommodation in World Heritage Cities and the impacts of experience on the motivation of participants in recreational sports tourism events. The book will be of interest for researchers, industry professionals, under- and postgraduate students, and others who wish to learn about new trends in tourist behavior and emerging tourism products.

Andrés Artal-Tur, PhD, is an Associate Professor at the Technical University of Cartagena (Spain). He is a member of the Research Excellence Group EMODs; a Research Associate at the Institute of International Economics (IEI-UV), University of Valencia; and a founding member of the FEMISE Network. His main research interests reside in the analysis of tourist behavior, destination planning, culture, and sustainability.
Metin Kozak is a Professor in the School of Tourism at Dokuz Eylul University, Turkey. He holds both Master's and PhD degrees in tourism management. His research focuses on consumer behavior, benchmarking, destination management, and sustainability. He acts as the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research and has been a visiting scholar at various universities in the United States, Europe, and Asia. 
Nazmi Kozak is a Professor in the Faculty of Tourism at Anadolu University, Turkey. He holds both Master's and PhD degrees in tourism management. His research activities focus on tourism marketing, the history of tourism, and bibliometrics. He is the editor of Anatolia: Turizm Ara?t?rmalar? Dergisi and the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research. He has attended several universities in the United States as a visiting scholar.

Autoren/Hrsg.

Artal-Tur, Andrés

Kozak, Metin

Kozak, Nazmi

Inhaltsverzeichnis

1;Preface;6
2;Contents;8
3;New Tourism Products and Consumer Behaviour;10
4;1 A Diagnose of Equestrian Tourism: The Case of France and Romania;11
4.1;1.1 Introduction;11
4.2;1.2 Literature Review;12
4.2.1;1.2.1 From Equestrian Tourism to Sustainable Sport Tourism;13
4.3;1.3 Methodology;15
4.4;1.4 The Development of Equestrian Tourism in France;15
4.5;1.5 Some Aspects of Equestrian Tourism in Romania;19
4.6;1.6 Conclusion and Implications;22
4.7;References;22
5;2 Analysis and Segmentation of Sports Events’ Participants: The Marathon Course in Palma de Mallorca;25
5.1;2.1 Introduction;25
5.2;2.2 Literature Review;26
5.2.1;2.2.1 Sporting Events as Tourism Products;27
5.2.2;2.2.2 Tourist Satisfaction with the Sports Event;28
5.2.3;2.2.3 Segmentation in Sports Tourism;29
5.3;2.3 Methods;30
5.3.1;2.3.1 Context and Sampling;30
5.4;2.4 Results;31
5.4.1;2.4.1 Analysis of the General Satisfaction of the Sample;35
5.4.2;2.4.2 Cluster Analysis of Event Participants;35
5.5;2.5 Conclusion and Implications;36
5.6;References;38
6;3 Sailboat Race Events: Exploring the Effects of a Regatta in the Balearic Islands;43
6.1;3.1 Introduction;43
6.2;3.2 Literature Review;44
6.2.1;3.2.1 Mature and Seasonal Destinations;45
6.2.2;3.2.2 Economic and Social Impact of Sporting Events;47
6.2.3;3.2.3 Segmentation;48
6.3;3.3 Methodology;49
6.4;3.4 Results;50
6.4.1;3.4.1 Socio-demographic Description;50
6.4.2;3.4.2 Motivation Analysis;52
6.4.3;3.4.3 Satisfaction Analysis;52
6.4.4;3.4.4 General Economic Impact;53
6.4.5;3.4.5 Participants Cluster Analysis;53
6.4.6;3.4.6 Participant Differences: The Role of Previous Experience of the Event and Total Expenditure;54
6.5;3.5 Conclusion and Implications;54
6.6;References;57
7;4 Tourists’ City Trip Activity Program Planning: A Personalized Stated Choice Experiment;60
7.1;4.1 Introduction;60
7.2;4.2 Related Work and Approach;61
7.3;4.3 A Personalized Stated Choice Experiment;63
7.4;4.4 Binary Mixed Logit Model;64
7.5;4.5 Analyses and Results;66
7.5.1;4.5.1 Sample;66
7.5.2;4.5.2 Personal Interests for POIs and Themes;66
7.5.3;4.5.3 Preferred Time Spending;66
7.5.4;4.5.4 Preferences for Combinations of Activities;67
7.6;4.6 Conclusion and Implications;74
7.7;References;75
8;5 The Youth Tourism Market: A Structural Equation Model of Determinants and Impacts of Social Interactions;78
8.1;5.1 Introduction;78
8.2;5.2 Social Contact in the Youth Tourism Market;79
8.3;5.3 Conceptual Model Proposed;81
8.3.1;5.3.1 Travel Motivations as Determinants of Social Interaction;82
8.3.2;5.3.2 The Outcomes of Social Interaction;84
8.4;5.4 Methodology;85
8.5;5.5 Analysis and Discussion of Results;86
8.5.1;5.5.1 Characterization of the Sample;86
8.5.2;5.5.2 Testing the Model Proposed;87
8.6;5.6 Conclusion and Implications;95
8.7;References;98
9;6 Wine Tourism: Constructs of the Experience;100
9.1;6.1 Introduction: Conceptualizing Wine Tourism, State of the Art;100
9.2;6.2 Enogastronomy as the Core Product;102
9.3;6.3 Defining the Wine Tourism Experience;102
9.4;6.4 Wine Tourist as the Guest;103
9.5;6.5 The Interaction Between Guest and Host;105
9.5.1;6.5.1 Guest Motivations;105
9.5.2;6.5.2 Guest Behaviour;106
9.6;6.6 Wine Region as the Place;106
9.6.1;6.6.1 Brand Equity;107
9.6.2;6.6.2 Brand Image;108
9.7;6.7 Winery Staff as Hosts;108
9.8;6.8 Service Quality as the Determinant of Satisfaction and Loyalty;109
9.8.1;6.8.1 Guest Satisfaction;109
9.8.2;6.8.2 Guest Loyalty;110
9.9;6.9 Conclusion and Implications;110
9.10;References;111
10;7 EBSCode—Eco Based Surf Code—Surfing for a Sustainable Development of Beaches: The Portuguese Case;116
10.1;7.1 Introduction;116
10.2;7.2 Literature Review;117
10.3;7.3 Methodology;118
10.4;7.4 Results;121
10.5;7.5 Conclusion and Implications;129
10.6;References;129
11;Tourism Experiences and Consumer Behaviour;131
12;8 The Importance of Experience in Participant’s Motivations in Recreational Sport Tourism Events in Portugal;132
12.1;8.1 Introduction;132
12.2;8.2 Recreational Sport Tourism Events in Portugal;134
12.2.1;8.2.1 Characterization of Chosen Events;135
12.3;8.3 Research Methods;139
12.3.1;8.3.1 In-depth Interviews;139
12.3.2;8.3.2 Survey Questionnaire;139
12.4;8.4 Analysis of the Results;140
12.5;8.5 Conclusion and Implications;146
12.6;References;149
13;9 Impact of Superior Destination Experience on Recommendation;151
13.1;9.1 Introduction;151
13.2;9.2 Tourism Destinations;152
13.3;9.3 Tourist Experiences in Destinations;154
13.4;9.4 Tourist Recommendation Behaviors;156
13.5;9.5 Methodology;157
13.6;9.6 Results;158
13.7;9.7 Conclusion and Implications;158
13.8;References;162
14;10 What Percentage of Travelers Are Writing Hotel Reviews?;165
14.1;10.1 Introduction;165
14.2;10.2 Literature Review;167
14.2.1;10.2.1 User Generated Content and eWOM;167
14.2.2;10.2.2 Motivations to Write and Read Reviews;168
14.2.3;10.2.3 The Importance of the Number of Reviews;169
14.3;10.3 Methodology;170
14.4;10.4 Results;171
14.5;10.5 Conclusion and Implications;173
14.6;References;175
15;11 Destination Choice, Repeating Behaviour and the Tourist-Destination Life Cycle Hypothesis;179
15.1;11.1 Introduction;179
15.2;11.2 Literature Review and Research Hypotheses;181
15.3;11.3 Empirical Methods for Estimation and Data Issues;183
15.4;11.4 Results;187
15.5;11.5 Conclusion and Implications;194
15.6;References;195
16;12 Back to the Same Place of Holidays. An Analysis of European Tourists’ Preferences Towards Cultural Tourism;198
16.1;12.1 Introduction;198
16.2;12.2 Theoretical Considerations;199
16.2.1;12.2.1 Revisit Behaviour at Cultural Destination;199
16.2.2;12.2.2 Factors that Influence Tourists’ Preferences for Revisiting Cultural Destinations;200
16.3;12.3 Methods and Hypotheses;202
16.4;12.4 Findings;205
16.5;12.5 Conclusion and Implications;208
16.6;References;209
17;13 Factors Influencing Tourism Expenditure on Accommodation in World Heritage Cities;212
17.1;13.1 Introduction;212
17.2;13.2 Literature Review;213
17.3;13.3 Methodology;213
17.3.1;13.3.1 Case Study;213
17.3.2;13.3.2 Questionnaire;215
17.3.3;13.3.3 Analytical Model;216
17.4;13.4 Results and Discussion;217
17.4.1;13.4.1 Descriptive Analysis;218
17.4.2;13.4.2 Expenditure on Accommodation;220
17.5;13.5 Conclusion and Implications;224
17.6;References;226
18;14 Analysis of the Spatial Distribution Pattern of Tourist Activity: An Application to the Volume of Travellers in Extremadura;228
18.1;14.1 Introduction;228
18.2;14.2 Literature Review;229
18.3;14.3 Methodology;232
18.4;14.4 Results;236
18.5;14.5 Conclusion and Implications;245
18.6;References;247