E-Commerce and V-Business

Digital Enterprise in the Twenty-First Century
2. New Auflage 2007
ISBN: 978-0-7506-6493-6
Verlag: Taylor & Francis Ltd

Buch, Englisch, 402 Seiten, Format (B × H): 188 mm x 244 mm, Gewicht: 760 g

E-commerce and V-business examines the impact of the Internet and associated technologies on two related aspects of business: electronic commerce and virtual organization. Using a combination of recent theory and empirical evidence it demonstrates how forward thinking organizations are reaping considerable advantages from exciting new business models in these areas. Such models require radical rethinking of many aspects of traditional business. The book covers many of the critical and contemporary issues stemming from these important new developments. The collected papers in this book illustrate the wide variety of business opportunities afforded by e-commerce and virtual business. They describe and discuss the important issues that follow in the wake of an organization deciding to pursue consumers electronically and organize its operations virtually. It brings a good balance of theory and practical issues from different perspectives from different parts of the globe

Zielgruppe

* Packed with new case studies and material illustrating how electronic commerce and virtual business have created significant strategic benefits<br>* Emphasis on leading-edge technologies and applications<br>* Examines both large and small organizations from around the globe

Autoren/Hrsg.

Barnes, Stuart

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management E-Commerce, E-Business, E-Marketing

Inhaltsverzeichnis

Business transformation on the Internet,Online delivered content: concept and business potential, Digital intermediation in electronic commerce: the eBay model, E-Business and the intermediary role of virtual communities, eQual, a method for e-commerce assessment, The impacts of e-commerce on small- and medium-sized enterprises (SMEs), Mobile (m-) commerce, Defining the virtual organisation, Interorganizational systems to support strategic collaboration between firms, Structure, strategy and success factors for the virtual organization, Management support for the modular virtual organization, Knowledge and teamwork in the virtual organization, The contribution of Internet electronic commerce to advanced supply chain reform – a case study, Virtuality in the IT industry, Recognizing the limitations of virtual organizations

Über Autor(innen)

Harry Stack Sullivan, HELEN SWICK PERRY, MARY LADD GAWEL, M.D. MABEL BLAKE COHEN