Berger The Development of Mexico’s Tourism Industry

Pyramids by Day, Martinis by Night
2006
ISBN: 978-1-4039-8286-5
Verlag: Palgrave Macmillan US
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 164 Seiten, eBook

Reihe: New Directions in Latino American Cultures

Berger argues that tourism was forged by Mexico's government in 1928 as the cornerstone of state-led modernization programmes. Berger presents tourism as the leading and influential facet of the post-revolutionary modernization programme. She also examines how tourism fostered nationalism and unity, and emerged as a new form of foreign diplomacy.

Zielgruppe

Research

Autoren/Hrsg.

Berger, D.

Inhaltsverzeichnis

Mexico's New Revolution: The Race for the Tourist Dollar, 1928-1929 State Support and Private Initiative: Patterns in the Development and Promotion of Tourism in Mexico, 1930-1935 Motoring to Mexico: Highways, Hotels and Mexicanidad, 1936-1938 'Vacationing With a Purpose': Publicizing Mexico's Tourism at the Height of Goodwill Pyramids by Day, Martinis by Night: Selling a Holiday in Mexico

Über Autor(innen)

DINA BERGER is an Assistant Professor in the Department of History at The College of Wooster, USA.