Buch, Englisch, 144 Seiten, Format (B × H): 179 mm x 252 mm, Gewicht: 445 g
Buch, Englisch, 144 Seiten, Format (B × H): 179 mm x 252 mm, Gewicht: 445 g
Reihe: Heritage: Care-Preservation-Management
ISBN: 978-0-415-09985-1
Verlag: Taylor & Francis Ltd (Sales)
This volume is specifically aimed at professionals and students of leisure, tourism and heritage management. It provides an invaluable background to cultural tourism and then focuses on some important issues involved with managing a heritage site - education, entertainment and preservation - and considers appropriate ways of dealing with the needs of the tourist, the presenters and the cultural site.
Managing Quality Cultural Tourism suggests a way forward for cultural tourism. It is an indispensable tool for all involved in tourism and heritage industries.
Zielgruppe
Postgraduate
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Wirtschaftswissenschaften Literatur für Manager
- Wirtschaftswissenschaften Betriebswirtschaft Management
- Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Dienstleistungssektor & Branchen Tourismuswirtschaft, Gastgewerbe
- Sozialwissenschaften Sport | Tourismus | Freizeit Tourismus & Reise Tourismus & Reise: Ökonomie, Ökologie
Weitere Infos & Material
Section 1: Introduction 1.1 The situation of cultural tourism Section 2: Components 2.1 The user 2.2 The presenter 2.3 The item Section 3: Objectives 3.1 Attracting 3.2 Detracting 3.3 Educating and Informing 3.4 Entertaining 3.5 Commercialising Section 4: Conclusion 4.1 Cultural tourism now and for the future Glossary References Select Bibliography Index