Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 442 g
Transformational and Wellbeing-Led Hospitality
Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 442 g
ISBN: 978-1-3986-2760-4
Verlag: Kogan Page
Capture ROI from the shift toward wellness-focused ultra-luxury travel. Ultra-Luxury Travel is a strategic blueprint for executives, investors and senior decision-makers who want to align with a new era of high-value hospitality. Author Benjamin Bryant draws on decades of experience filming over 65 islands worldwide and through partnerships with brands such as Cheval Blanc, The Ritz-Carlton and Visit Maldives to reveal how to deliver results in an industry pivoting toward mindful, transformative experiences, over traditional opulence. You'll learn how to: - Apply proven models to integrate wellness and sustainability into luxury portfolios - Use informed market intelligence to anticipate evolving guest expectations - Leverage expert insights to de-risk investment in experiential offerings - Design differentiated propositions that command premium pricing and loyalty - Measure and communicate ROI from innovation in guest experience Combining real-world examples, governance considerations and actionable frameworks, Ultra-Luxury Travel gives leaders the tools to make informed, future-proof decisions and deliver sustainable competitive advantage. Themes include: Luxury hospitality strategy, wellness innovation, market intelligence, brand differentiation, ROI in tourism, governance in high-end travel
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
- Chapter - 01: The lens behind luxury;
- Chapter - 02: The ULTRA framework revealed;
- Chapter - 03: The triple lens tool;
- Chapter - 04: The evolution of ultra-luxury travel and understanding wellbeing;
- Chapter - 05: Ultra-luxury travellers and their changing motives;
- Chapter - 06: Seamless journeys and extraordinary travel;
- Chapter - 07: Well-living within nature;
- Chapter - 08: Designing for transformation;
- Chapter - 09: The rejuvenation blueprint;
- Chapter - 10: Choreographing the rhythm of belonging;
- Chapter - 11: Wellbeing-branded residences;
- Chapter - 12: The ULTRA and cinematic storytelling audits;
- Chapter - 13: The transformational imperative;




