Buch, Englisch, 220 Seiten, Previously published in hardcover, Format (B × H): 155 mm x 235 mm, Gewicht: 376 g
Buch, Englisch, 220 Seiten, Previously published in hardcover, Format (B × H): 155 mm x 235 mm, Gewicht: 376 g
Reihe: Trends and Issues in Global Tourism
ISBN: 978-3-642-09653-2
Verlag: Springer
This book offers insight into important trends in the global travel and tourism industry and analyzes developments in the aviation and hospitality industry and destination management. The most recent developments in marketing and sales as well as in travel technology and business travel are of key importance for managing travel and tourism companies. The articles are based on presentations and panel discussions presented at the world´s largest tourism convention, the ITB Convention Market Trends & Innovations.
Zielgruppe
Professional/practitioner
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Key Figures and Issues in the Global Tourism Industry.- Aviation Management.- Hospitality Management.- Destination Management.- Marketing and Sales Management.- Travel Technology and Business Travel Management.- The Future of Tourism and Travel.