Chesbrough Open Services Innovation

Rethinking Your Business to Grow and Compete in a New Era
1. Auflage 2010
ISBN: 978-0-470-94933-7
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 256 Seiten, E-Book

The father of "open innovation" is back with his most significantbook yet. Henry Chesbrough's acclaimed book OpenInnovation described a new paradigm for management in the 21stcentury. Open Services Innovation offers a new approach thatdemonstrates how open innovation combined with a services approachto business is an effective and powerful way to grow and compete inour increasingly services-driven economy. Chesbrough shows howcompanies in any industry can make the critical shift from product-to service-centric thinking, from closed to open innovation whereco-creating with customers enables sustainable business models thatdrive continuous value creation for customers. He maps out astrategic approach and proven framework that any individual,business unit, company, or industry can put to work for renewedgrowth and profits. The book includes guidance and compellingexamples for small and large companies, services businesses, andemerging economies, as well as a path forward for the innovationindustry.
"Whether you are managing a product or a service, your businessneeds to become more open and more inclusive in order to be moreinnovative. Open Services Innovation will be an invaluable guide tointrepid managers who commit to making that journey."
--GARY HAMEL, visiting professor, London BusinessSchool; director, Management Lab; and author, The Future ofManagement
"I tore out page after page to share with my leaders. Chesbroughhas pioneered an entire rethink of business innovation that'srich in concept, deeply explained, with tools ready to use in everyindustry."
--SCOTT COOK, founder and chairman of the executivecommittee, Intuit
"Focusing on core competence often tempts managers to keepcontinuing what succeeded in the past. A far more importantquestion is what capabilities are critical in the future, andChesbrough shows how to ask and answer these issues."
--CLAYTON CHRISTENSEN, Robert & Jane CizikProfessor of Business Administration, Harvard Business School, andauthor, The Innovator's Dilemma
"To thrive, businesses will need to master the lessons of openservice innovation. Here is their one-stop guidebook with importantlessons clearly and compellingly presented."
--JAMES C. SPOHRER, director, IBM University ProgramsWorld-Wide
"Open Innovation pioneer Henry Chesbrough breaks new ground withOpen Services Innovation, a persuasive argument for thepower of co-creation in the world of services."
--TOM KELLEY, general manager, IDEO, and author, TheTen Faces of Innovation, The Art of Innovation
"With his trademark style of beautifully explained examples,Henry Chesbrough shows how open service innovation and new businessmodels can help you escape this product commodity trap and bringyou to the next level of competition."
--ALEX OSTERWALDER, author, Business ModelGeneration
"Open Services Innovation shows how a business can redefineitself as a service organisation and tap into faster growth throughshared innovation."
--SIR TERRY LEAHY, chief executive, Tesco
"Chesbrough shows how innovating openly with a services mindsetcan make you a market leader."
--CHARLENE LI, author, Open Leadership, andfounder, Altimeter Group

Autoren/Hrsg.

Chesbrough, Henry

Inhaltsverzeichnis

Acknowledgments xi
Introduction: Open Services and Innovation 1
1 The Case for Open Services Innovation 7
Part 1: A Framework to Spur Innovation and Growth 29
2 Think of Your Business as a Services Business 31
3 Co-Create with Your Customers 53
4 Extend Services Innovation Outside Your Organization 68
5 Transform Your BusinessModel with Services 89
Part 2: Open Services Innovation in Practice 113
6 Open Services Innovation in Larger Companies 115
7 Open Services Innovation in Smaller Companies 133
8 Open Services Innovation for Services Businesses 155
9 Open Services Innovation in Emerging Economies 169
10 Open Services Innovation: The Way Forward 188
Notes 203
The Author 230
Index 232

Über Autor(innen)

Henry Chesbrough is professor and executive director of the Center for Open Innovation at the Haas School of Business at the University of California, Berkeley. Previously, he was a professor at the Harvard Business School. His book Open Innovation was named Best Business Book by Strategy & Business magazine, and the best book on innovation on NPR's All Things Considered. His second book, Open Business Models, was named one of the 10 best business books by BusinessWeek, and Scientific American rated him as one of its Top 50 business and technology leaders.