Dawson Getting StartED Building Websites

1. ed
ISBN: 978-1-4302-2518-8
Verlag: Apress
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 688 Seiten

Website design and development can be a minefield for beginners. Where do you start? What languages should you learn? What techniques should you use to produce your site? What should you put on your site? How do you make it look appealing? How do you update it? This book takes into account the most frequently asked website design and development questions and gives you straightforward answers. No experience required in this step-by-step guide to website design and development Presents the important techniques you need to learn in easy-to-follow examples Takes the confusion out of languages, technologies, and all the important elements of the development process

Alexander Dawson is a 25-year-old freelance website designer andconsultant based in the U.K. who specializes in web standards, accessibility, usability engineering, and user interface design. With self-taught experience in software development and producing simple but elegant websites through HTML and CSS, he spends his days (when not working on projects either privately or publicly) absorbing the vast amounts of knowledge in books, the Internet, and other media related to the fast-paced industry of web design. His aim in life is to be able to share his knowledge with the world, so that others who follow the same path can be there at the front lines and not feel intimidated by the constant flow of new technology.

Autoren/Hrsg.

Dawson, Alexander

Inhaltsverzeichnis

1;Title Page
;1
2;Copyright Page
;2
3;Contents at a Glance;4
4;Table of Contents
;5
5;About the Author;11
6;About the Technical Reviewer;12
7;Acknowledgments;13
8;Introduction;14
8.1;Your Expectations;14
8.2;Book Conventions;15
8.3;Understanding Some Basics of the Web;16
8.3.1;What Is the Internet?;16
8.3.2;Websites and Browsers;18
8.4;The Ten-Step Guide to Zen Creativity;20
8.4.1;Capability;21
8.4.2;Productivity;21
8.4.3;Simplicity;22
8.4.4;Desirability;23
8.4.5;Functionality;24
8.4.6;Compatibility;25
8.4.7;Flexibility;25
8.4.8;Accessibility;26
8.4.9;Usability;27
8.4.10;Expandability;27
8.4.11;Summary;28
9;Chapter 1: What Kind of Website Should I Make?;29
9.1;Who Are You?;29
9.1.1;Your Inner Processes;30
9.1.1.1;Who Are You?;30
9.1.1.2;How Do You Think?;33
9.1.2;What Type of Site?;34
9.1.2.1;Blog;35
9.1.2.2;Commercial;35
9.1.2.3;Community;36
9.1.2.4;Content;37
9.1.2.5;Corporate;37
9.1.2.6;Corporate;38
9.1.2.7;Intranet;38
9.1.2.8;Microsites;39
9.1.2.9;Mirror;40
9.1.2.10;News;41
9.1.2.11;Niche;42
9.1.2.12;Personal;42
9.1.2.13;Portal;43
9.1.2.14;Portfolio;44
9.1.2.15;Review;45
9.1.2.16;Targeted;45
9.1.3;Form Your Identity;49
9.1.3.1;Avoid Confusion;50
9.1.3.2;Brand Name;50
9.1.3.3;Brand Identity;52
9.2;Inspiration for the Masses;52
9.2.1;Sources of Inspiration;53
9.2.1.1;Natural Inspiration;53
9.2.1.2;The Media;54
9.2.1.3;Friends and Family;54
9.2.1.4;Software Design;54
9.2.1.5;StumbleUpon;55
9.2.1.6;Design Blogs;56
9.2.1.7;Web Design Galleries;56
9.2.2;Idea Development Techniques;58
9.2.2.1;Mission Statement;59
9.2.2.2;Market Research;61
9.2.2.3;Brainstorming;71
9.2.2.4;Mind Maps;74
9.3;Information Architecture;77
9.3.1;Layout;78
9.3.1.1;Concept Artwork;78
9.3.2;Structure;80
9.3.2.1;Sitemaps;81
9.3.2.2;Wireframing;83
9.3.3;The Vision Quest;85
9.3.3.1;Step 1;86
9.3.3.2;Step 2;86
9.3.3.3;Step 3;87
9.3.3.4;Step 4;88
9.4;Summary;89
10;Chapter 2: How Do I Write Good Content?;92
10.1;Content Is King!;92
10.1.1;What is Content?;93
10.1.1.1;Text;93
10.1.1.2;Images;94
10.1.1.3;Rich Media;95
10.1.1.4;Decision Making;97
10.1.2;Information Design;99
10.1.2.1;Content Comes First;100
10.1.2.2;Audience;101
10.1.3;Website Writing;102
10.1.3.1;Common pages;103
10.1.3.2;Content Examples;106
10.2;The Basics of Writing;125
10.2.1;How to Write Effectively;125
10.2.1.1;Spelling;126
10.2.1.2;Grammar;126
10.2.1.3;Readability;127
10.2.1.4;Structure;127
10.2.1.5;Layout;127
10.2.1.6;Chunking;127
10.2.1.7;Legibility;128
10.2.1.8;Fluff Posting;128
10.2.1.9;Wasting Time;128
10.2.1.10;Reductionism;128
10.2.1.11;Iteration;128
10.2.1.12;Complexity;129
10.2.1.13;Personal Bias;129
10.2.1.14;Empathy;129
10.2.1.15;Emotion;129
10.2.1.16;Context;130
10.2.1.17;Scanning;130
10.2.1.18;Language;130
10.2.1.19;Free Will;130
10.2.1.20;Plagiarism;131
10.2.2;Conclusion;131
10.2.2.1;Lorem Ipsum;131
10.2.3;Cover Your Ass(ets)!;133
10.2.3.1;Copyright;134
10.2.3.2;Impressum;135
10.2.3.3;Creative Commons;136
10.2.3.4;Dealing with Theft;137
10.3;Summary;140
11;Chapter 3: How Should I Start Coding My Site?;142
11.1;Back to Basics;143
11.1.1;Under the Hood;143
11.1.1.1;What Is Code?;143
11.1.1.2;Elements, Tags, and Attributes;145
11.1.1.3;Languages in Use;150
11.1.1.4;Semantics and Standards;152
11.1.2;Your Checklist;157
11.1.2.1;Editing Software;157
11.1.2.2;Folders and Files;160
11.2;Getting StartED;163
11.2.1;Your First Web Page;164
11.2.1.1;Document Type Declaration;164
11.2.1.2;Comments for Code;166
11.2.1.3;Checkpoint: Part 1;166
11.3;From Content to Context;167
11.3.1;Placing Your Content;167
11.3.2;Structure: , , , , , and ;169
11.3.3;Structure: and
;170
11.3.4;Multimedia: ;172
11.3.5;Lists: <01>, , , and ;174
11.3.6;Tables;176
11.3.6.1;Advanced Tables;179
11.3.7;Structure: , and ;182
11.3.8;Multimedia: , , , and ;183
11.3.9;Structure: ;185
11.3.10;Multimedia: and ;186
11.3.11;Structure: ;187
11.3.12;Checkpoint: Part 2;187
11.4;Enhancing Content;189
11.4.1;Formatting: ;189
11.4.2;Formatting: ;190
11.4.3;Formatting: , , and ;191
11.4.4;Formatting: , , , , , , and ;193
11.4.5;Formatting: , and ;195
11.4.6;Formatting: and ;196
11.4.7;Formatting: , , , , and ;197
11.4.8;Checkpoint: Part 3;198
11.5;Further Learning;200
11.5.1;Separating Sections;201
11.5.2;Structure: ;202
11.5.3;Checkpoint: Part 4;203
11.6;Expand Your Mind;205
11.6.1;Inside Your Head;206
11.6.2;