Friedman Consumer Boycotts

Effecting Change Through the Marketplace and Media
Erscheinungsjahr 2002
ISBN: 978-1-135-96042-1
Verlag: CRC Press
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 304 Seiten

First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.

Autoren/Hrsg.

Friedman, Monroe

Fachgebiete

• Sozialwissenschaften Soziologie | Soziale Arbeit Soziologie Allgemein

Inhaltsverzeichnis

Introduction
1. Consumer Boycott Basics
2. Factors Affecting Boycott Success
3. Labor Boycotts
4. Consumer Economic Boycotts
5. Minority Group Initiatives: African-American Boycotts
6. Boycott Initiatives of Other Minority Groups
7. Boycotts by Religious Groups
8. Ecological Boycotts
9. Consumer "Buycotts"
10. Boycott Issues and Tactics in Historical Perspective
Appendix A: The 1996 Consumer Protest as Seen by Its Leaders
Appendix B: Boycott Observations Over Time
References

Über Autor(innen)

Monroe Friedman is Professor of Psychology at Eastern Michigan University. He is on the editorial boards of the Journal of Consumer Affairs and the Journal of Consumer Policy and is author of A "Brand" New Language: Commercial Influences in Literature and Culture (1991).