AI in the Fashion Business

Transforming the Industry through Sustainable Innovation
1. Auflage 2026
ISBN: 978-1-032-98459-9
Verlag: Taylor & Francis Ltd

Buch, Englisch, 230 Seiten, Format (B × H): 174 mm x 246 mm

Reihe: Mastering Fashion Management

This text offers a comprehensive and accessible guide to understanding AI's impact on the fashion industry.

This volume brings together contributions from leading researchers and industry professionals, providing insights into how AI is being used to create innovative designs, optimise supply chains, personalise customer experiences, and enhance sustainability. It covers the historical development of AI, the key technologies driving its applications, and real-world case studies showcasing successful AI integration. Beyond the technical aspects, the book critically explores the ethical considerations and challenges of adopting AI in fashion, emphasising the importance of transparency, data privacy, and bias mitigation, and considers the broader geographical implications, including the impact on the Global South. Looking to the future, it explores emerging trends and potential opportunities for AI-driven innovation, encouraging readers to think creatively and strategically about the possibilities of AI in fashion.

Through practical insights, engaging activities, discussion questions and detailed case studies, this book equips Fashion Management students, academics and reflective practitioners with the knowledge and tools needed to navigate and leverage AI in the fashion industry. It serves as an essential resource for understanding the transformative power of AI in fashion.

This book benefits from downloadable support material, including PowerPoint slides and test bank questions available at www.routledge.com/9781032984551

Zielgruppe

Postgraduate and Undergraduate Advanced

Autoren/Hrsg.

Gallery, Charlene

Conlon, Jo

Fachgebiete

• Mathematik | Informatik EDV | Informatik EDV & Informatik Allgemein
• Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft Entwicklungsökonomie & Emerging Markets
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmensethik
• Geowissenschaften Umweltwissenschaften Nachhaltigkeit
• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Fertigungsindustrie Textilindustrie

Inhaltsverzeichnis

Introduction. Contextualising AI in Fashion – Promise, Provocation, and Practice  Chapter 1. AI in Fashion Forecasting  Chapter 2. AI in Fashion Design and Product Development  Chapter 3. Responsible AI in Fashion Operations: From Source to System  Chapter 4. AI in Fashion Marketing Communications: Authorship, Representation and Governance  Chapter 5. AI-Informed Personalisation for Product Development and E-Commerce  Chapter 6. AI for Circular Fashion Systems: Opportunities and Limits  Chapter 7. AI and Fashion Law: Copyright, Provenance and Compliance

Über Autor(innen)

Charlene Gallery is an Associate Professor in Digital Fashion Innovation and the Philanthropy Lead within the Department of Materials, Faculty of Science and Engineering at the University of Manchester, UK.

Jo Conlon is an Associate Professor in Fashion Education for Social Value and the Discipline Head of Education within the Department of Materials, Faculty of Science and Engineering at the University of Manchester.