Ganguly Business-Driven Research & Development

Managing Knowledge to Create Wealth
Erscheinungsjahr 1999
ISBN: 978-1-4039-1595-5
Verlag: Palgrave Macmillan UK
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 202 Seiten, Web PDF

Reihe: Palgrave Business & Management Collection

Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.

Zielgruppe

Research

Autoren/Hrsg.

Ganguly, A.

Inhaltsverzeichnis

Preface Introduction - What is Business-Driven R&D Some Gleanings from Recent Publications Knowledge and its Management Moving out of the Comfort Zone - the Role of Business Leaders Innovation - Linking Science and Technology to Markets Interactive Networks and Innovations The Human Factor Tracking and Assessing Risks Epilogue Appendix I: Creating a Project Proposal Appendix II: The Business-Driven R&D Process Appendix III: Managing Risk - Targets for Project Teams References

Über Autor(innen)

DR GANGULY is Chairman of ICI India and non-executive member of the boards of several major companies, including British Airways.