Gibson / Papathanassis / Milde Cruise Sector Challenges

Making Progress in an Uncertain World
1. Auflage 2011
ISBN: 978-3-8349-6871-5
Verlag: Betriebswirtschaftlicher Verlag Gabler
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 255 Seiten, Web PDF

Reihe: Business and Economics

The challenge for cruise operators is to come to terms with a changing world where the realities of the past are not constant. This textbook presents a compendium of important issues that were discussed at the 2nd International Cruise Conference in Plymouth (UK) between the 18th and 20th February 2010. The focus of the conference was to consider emerging issues, problems and solutions for the cruise industry at a time when trading conditions were perceived to be highly volatile.

Zielgruppe

Research

Autoren/Hrsg.

Gibson, Philip

Papathanassis, Alexis

Milde, Petra

Über Autor(innen)

Prof. Dr. Philip Gibson (University of Plymouth), Prof. Dr. Alexis Papathanassis and Prof. Dr. Petra Milde (both Bremerhaven University of Applied Sciences) specialise on Cruise Management and are executive members of the Cruise Research Society.