E-Book, Englisch, 146 Seiten
Reihe: Business and Management (R0)
Harris Start-up
2. Auflage 2019
ISBN: 978-3-319-94547-7
Verlag: Springer International Publishing
Format: PDF
Kopierschutz: 1 - PDF Watermark
A Practical Guide to Starting and Running a New Business
E-Book, Englisch, 146 Seiten
Reihe: Business and Management (R0)
ISBN: 978-3-319-94547-7
Verlag: Springer International Publishing
Format: PDF
Kopierschutz: 1 - PDF Watermark
This guide for aspiring entrepreneurs provides expert advice on every aspect of launching a new business. It is designed to be of particular value for academics wishing to exploit the commercial value of a new technology or business solution. Inspiring and readable, it shows how to evaluate the strength of a business idea, how to protect inventions, reviews legal steps and responsibilities, shows how to position products in the market, how to create a business plan and raise initial capital. Case studies, exercises and tips demystify the process of starting a business, build confidence and greatly increase the chances of success.
Before setting up his own management consultancy business, Hi Consulting, in 2002, Tom Harris was a lecturer and led an academic research group in a top ranked university department, then spun-out a medical device company which went on to win awards for product innovation. Tom's current business supports and monitors funded R&D collaborations and assists start-up and developing businesses develop, grow and export.
