Buch, Englisch, 240 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 542 g
ISBN: 978-0-470-40543-7
Verlag: Turner Publishing Company
Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.
* Offers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness
* Presents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools
* Shows how to tap into the power of social networks to improve organizational performance
* Demonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmenskommunikation
- Rechtswissenschaften Arbeitsrecht Arbeitsschutz- und Arbeitssicherheitsrecht
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Office Management, Büroorganisation
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Arbeitsplatz, Arbeitsschutz, Gefahrstoffschutz
Weitere Infos & Material
1 Social Media at Work.
2 The Changing Landscape and What It Means to You.
3 What Is Social Media, and How Does It Work?
4 Where Social Media Has an Impact.
5 Examples from Trailblazers.
6 Putting Social Media to Work.
7 Looking to the Future.
Notes.
Acknowledgments.
About the Authors.
Index.