Keyton / Shockley-Zalabak | Case Studies for Organizational Communication | Buch | 978-0-19-538672-1 | www.sack.de

Buch, Englisch, 400 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 603 g

Keyton / Shockley-Zalabak

Case Studies for Organizational Communication

Understanding Communication Processes
3. Auflage 2009
ISBN: 978-0-19-538672-1
Verlag: Oxford University Press

Understanding Communication Processes

Buch, Englisch, 400 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 603 g

ISBN: 978-0-19-538672-1
Verlag: Oxford University Press


Case studies offer students the opportunity to explore critical incidents and develop effective strategies for resolution. Featuring the exclusive, real-life case studies of top communication scholars, Case Studies for Organizational Communication: Understanding Communication Processes, Third Edition, employs a unique applied approach that allows students to use their knowledge of organizational communication to analyze typical organizational problems.

Edited by Joann Keyton and Pamela Shockley-Zalabak, the book includes a variety of open-ended cases that encourage lively classroom discussions. This format also provides instructors with greater flexibility in connecting case assignments to their primary text.

Now in its third edition, the book is enhanced by an updated companion website (www.oup.com/us/keytonshockley) featuring instructor resources and case studies from previous editions. Two new sections--"Organizations and Their Stakeholders" and "Organizational Crisis"--and twenty-one new readings address a variety of issues, including organizational technology, teamwork and group processes, decision-making and problem-solving, and diversity.

A flexible supplement covering a broad range of contexts and situations, Case Studies for Organizational Communication, Third Edition, is an essential resource for helping students devise successful communication strategies.

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Weitere Infos & Material


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- Website Cases

- Acknowledgments

- Teacher Introduction: The Case Study Method as a Pedagogical Technique

- Student Introduction: Using Cases to Learn About Organizational Communication

- Example Case: The Sale, Joann Keyton

- Example Case Analysis

- Section 1: Organizational Culture

- 1. How Do You Get Anything Done Around Here?, Marian L. Houser and Astrid Sheil

- 2. Communicating and Leading Change in Organizations, Christina M. Bates

- 3. Managing a Merger, Cheryl Cockburn-Wootten, Mary Simpson, and Theodore E. Zorn

- 4. Incompatible IT Cultures, Jeanne S. McPherson

- 5. Your Attitude Determines Your Altitude, Erika Kirby

- *6. Growing Pains, Jessica Katz Jameson

- *7. How Dare He Manage Our Talk, Ryan S. Bisel and Amber S. Messersmith

- Section 2: Organizational Technology

- 8. Caught in the Intranet, Jensen Chung

- 9. The Difficulties of Virtual Leaders, Alexander Lyon

- 10. Knowledge Is Power, Melinda Morris Villagran and Mary Hoffman

- 11. The E-Mails in the Clinic Initial Services Department, Heather Walter

- *12. Finding a Home for Communication Technologies, Craig R. Scott, Laurie K. Lewis, Jenn D. Davis, and Scott C. D'Urso

- Section 3: Teamwork and Group Processes

- 13. Reorganizing Human Resources at ASP Software, Donald L. Anderson

- 14. Teaming Up for Change, Maryanne Wanca-Thibault and Adelina Gomez

- *15. Lessons Learned, MJ Helgerson

- *16. Taking Charge, Joann Keyton

- Section 4: Decision Making and Problem Solving

- 17. How Much Does Passion Count?, Stuart L. Esrock, Joy L. Hart, and Greg B. Leichty

- 18. Permission to Walk, Michael L. Kramer

- 19. For the Good of Many, Nancy M. Schullery and Melissa K. Gibson

- 20. A Matter of Perspective, Paaige K. Turner and Robert L. Krizek

- 21. The Expert Facilitator, Mary E. Vielhaber

- *22. Corporate Social Responsibility v. Greenwashing, Astrid Sheil and Heather Gearhart

- Section 5: The Individual and the Organization

- 23. Bob's Dilemma, Erica L. Kirby

- 24. Working Without Papers, Shawn D. Long

- 25. Corporate Counseling, Steve May

- 26. Managing Multiple Roles, Caryn E. Medved and Julie Apker

- 27. No Laughing Matter, Linda Dickmeyer and Scott Dickmeyer

- 28. Not on my Sabbath, Joy Koesten

- *29. The Aggrieved Mediator, Christine E. Cooper

- *30. An Officer First and a Nurse Second, Colleen E. Arendt

- *31. Finding the Right Associate, Leslie Reynard

- *32. Conflict Around Performance Reviews, Elayne Shapiro

- *33. There's a New Sheriff in Town, Lori J. Joseph

- *34. Resisting Disability, Carol B. Mills

- Section 6: Organizational Diversity

- 35. Where Does It Hurt?, Cynthia Irizarry

- 36. A Case of Mistreatment at Work?, Mary Meares and John Oetzel

- 37. The Penis People, Diane Kay Sloan

- 38. Navigating the Limits of a Smile, Sarah J. Tracy

- *39. Putting My Best Foot Forward, Aparna Hebbani

- *40. Berating the (Japanese) Bow, Andrew J. Critchfield

- *41. Islamophobia at Work, Shawn Long

- Section 7: Organizations and Their Stakeholders

- *42. Inviting Public Input, Stephen C. Yungbluth and Zachary P. Hart

- *43. Give Me Information or I'll Blog, Patty C. Malone and Keri K. Stephens

- *44. Community Civility, Rod Troester

- *45. The Sago Mine Disaster, Carlos E. Balhana and Deanna F. Womack

- Section 8: Organizational Crisis

- *46. More Questions Than Answers, Amanda M. Gunn

- *47. Ethics in Big Pharma, Alexander Lyon and Robert R. Ulmer

- *48. Forced Collaboration, Beth Eschenfelder

- About the Editors

- About the Contributors

- Detailed Case Content Index


Joann Keyton is Professor of Communication at North Carolina State University.

Pamela Shockley-Zalabak is Professor of Communication and Chancellor at the University of Colorado at Colorado Springs.



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