E-Book, Englisch, 228 Seiten
Reihe: De Gruyter Textbook
Löhr The Science of Innovation
1. Auflage 2016
ISBN: 978-3-11-034380-9
Verlag: De Gruyter
Format: PDF
Kopierschutz: 1 - PDF Watermark
A Comprehensive Approach for Innovation Management
E-Book, Englisch, 228 Seiten
Reihe: De Gruyter Textbook
ISBN: 978-3-11-034380-9
Verlag: De Gruyter
Format: PDF
Kopierschutz: 1 - PDF Watermark
This book offers a comprehensive approach to innovation management. Based on a solid scientifi c basis, it provides concepts to initiate, pursue, target and supervise innovation projects through specifi c action steps. Suitable methods are given for inventions by development, research, forecast and creativity. Each chapter offers examples and shortcut rules to facilitate the comprehension for the reader. Moreover, the author explains the historic origins of innovation and its role in economy, business, and technological progress, underlining the importance of innovation for the improvement of business or the disruption of established models.
The science of innovation aims to give a solid theoretical background to students of appropriate academic courses and to anyone interested in supporting and developing innovation projects.
Zielgruppe
Für Studierende des Wirtschaftsingenieurwesens an Universitäten u / Students of business engineering at universities and technical co