Digital Trade

Erscheinungsjahr 2027
ISBN: 978-981-9254-30-9
Verlag: Palgrave Macmillan

Buch, Englisch, 613 Seiten, Format (B × H): 148 mm x 210 mm

This book addresses the theoretical and practical dimensions of digital trade amid the rapid global expansion of the digital economy. Structured around the themes of “digital trade models – ecosystems – integrated services – global governance,” this book provides a clear and comprehensive overview of key concepts, operating mechanisms, and future trends in digital trade. Going beyond traditional approaches that focus on e-commerce or cross-border online retail, the book adopts a broader and forward-looking perspective to include topics such as digital content trade, data trade, and digital services trade. It also integrates key enabling sectors including smart manufacturing, digital payments, intelligent logistics, and overseas warehousing, presenting readers with a holistic picture that connects both theoretical foundations and real-world practices.

Zielgruppe

Research

Autoren/Hrsg.

Ma, Shuzhong

Pan, Gangjian

Pu, Fangqing

Chai, Yuxi

Guo, Jiwen

Fachgebiete

• Mathematik | Informatik EDV | Informatik Angewandte Informatik Computeranwendungen in Geistes- und Sozialwissenschaften
• Rechtswissenschaften Internationales Recht und Europarecht Internationales Recht Internationales Handels-, Wirtschafts- und Gesellschaftsrecht
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management E-Commerce, E-Business, E-Marketing

Inhaltsverzeichnis

Chapter 1 Introduction.- Part I Digital Trade Modalities.- Chapter 2 Emergence and Development of Digital Trade.- Chapter 3 Consumer Internet, Industry Internet, and Industrial Internet.- Chapter 4 Digitalization of Trade and Digitalized Trade.- Chapter 5 Trade in Digital Services.- Chapter 6 Data Localization and Transborder Data Flows.- Chapter 7 Intelligent Manufacturing.- Part II Digital Trade Ecosystem.- Chapter 8 Digital Business Environment.- Chapter 9 Digital Trade Ecosystem.- Chapter 10 Open Global Digital Trading Platform.- Chapter 11 Global Corporations.- Chapter 12 Consumer Behavior and Rights.- Part III Digital Trade Comprehensive Service.- Chapter 13 Overview of Digital Trade Comprehensive Service.- Chapter 14 Digital Marketing.- Chapter 15 Digital Payment and Digital Currencies.- Chapter 16 Smart Logistics and Overseas Warehouses.- Chapter 17 Digital Trade Costs.- Part IV: Global Digital Economic Governance.- Chapter 18 Overview of Global Digital Economic Governance.- Chapter 19 Inclusive Development and Global Digital Divide.- Chapter 20 Digital Silk Road and Digital Infrastructure.-  Chapter 21 Digital Free Trade and Digital Trade Barriers.- Chapter 22 Digital Trade Rule and New Round of WTO E-Commerce Negotiations.

Über Autor(innen)

Shuzhong Ma is a Professor at the China Academy of Digital Trade, Zhejiang University, China.

Jiwen Guo is an Associate Professor at the School of Economics & Trade, Hunan University, China.

Gangjian Pan is a Lecturer at the School of Economics, Huazhong University of Science and Technology, China.

Fangqing Pu is a Lecturer at the School of Economics and Management, Zhejiang Sci-Tech University, China.

Yuxi Chai is an Associate Research Scientist at the Donghai Institute, Ningbo University, China.