AI Strategy

Unleash the Power of Artificial Intelligence in Your Business
1. Auflage 2025
ISBN: 978-1-3986-1955-5
Verlag: Kogan Page

Buch, Englisch, 272 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 744 g

How do you know if you're using artificial intelligence efficiently in your company? What are the benefits of implementing an AI strategy in your organization? With the rapid adoption of AI across all industries, it is vital that leaders ensure their organizations remain competitive and innovative. Bestselling author and futurist, Bernard Marr, provides a comprehensive overview of AI's impact on the business world and covers multiple dimensions of AI implementation. Providing leaders with the tools to harness the advantages of AI and manage its complexities, this book shows how to develop a practical blueprint and provides the strategic insights needed to succeed in the rapidly-changing world affected by AI. AI Strategy shows business leaders how to rapidly scale their AI strategy. It addresses the essential issues affecting every part of a business, from ethics, data management, compliancy and security to upskilling employees, risk management and upgrading existing technology infrastructure. Featuring real-world examples of AI strategy being applied across multiple organizations and industries, from energy, healthcare and education to marketing and HR, this book is the must-read guide to getting any business ready to unleash the power of AI.

Autoren/Hrsg.

Marr, Bernard

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Strategisches Management
• Wirtschaftswissenschaften Betriebswirtschaft Wirtschaftsinformatik, SAP, IT-Management
• Wirtschaftswissenschaften Betriebswirtschaft Management Forschung & Entwicklung (F&E), Innovation
• Mathematik | Informatik EDV | Informatik Informatik Künstliche Intelligenz
• Mathematik | Informatik EDV | Informatik Angewandte Informatik Wirtschaftsinformatik
• Wirtschaftswissenschaften Betriebswirtschaft Management Wissensmanagement

Inhaltsverzeichnis

• Section - ONE: Unveiling the Power of AI
• • Chapter - 01: Introduction: AI today and the evolution, integration and the dawn of a new digital age revolution;
  • Chapter - 02: The positive and negative impacts of AI: a balanced perspective;
  • Chapter - 03: Why every business is now an AI business;
• Section - TWO: Crafting Your AI Blueprint
• • Chapter - 04: Business alignment: rethinking strategies for the AI revolution;
  • Chapter - 05: Your use cases: from quick wins to strategic triumphs;
  • Chapter - 06: The need for scalability: building AI for tomorrow today;
  • Chapter - 07: Data management: the keystone of AI success;
  • Chapter - 08: Technology stack: architecting the future;
  • Chapter - 09: Talent and skills development: cultivating an AI-ready workforce;
  • Chapter - 10: Ethical and responsible AI: guiding principles for trustworthy technology;
  • Chapter - 11: Compliance and security: fortifying your AI endeavours;
  • Chapter - 12: Vendor and partner ecosystems: leveraging collective expertise;
  • Chapter - 13: Change management: navigating the AI transformation;
  • Chapter - 14: Culture and mindset: cultivating innovation and adaptability;
  • Chapter - 15: Risk management: safeguarding your AI journey;
  • Chapter - 16: Sustainability: AI for a greener tomorrow;
  • Chapter - 17: Measurement and evaluation: defining success in the AI era;
• Section - THREE: AI Strategy in Action - Real-World Examples from the Front Lines
• • Chapter - 18: AI Strategy Examples in Business & Government;
  • Chapter - 19: AI Strategy Examples in Business Units;
• Section - FOUR: Envisioning the future with AI
• • Chapter - 20: Top tips: key enablers of AI success;
  • Chapter - 21: A look into the future: beyond the horizon

Über Autor(innen)

Marr, Bernard
Bernard Marr is a bestselling author, keynote speaker, strategic performance consultant, and analytics, KPI, AI & Big Data guru. He has worked with and advised many of the world's best-known organisations. LinkedIn has recently ranked Bernard as the number one LinkedIn Top Voice among UK influncers. He writes on the topic of data and analytics for various publications including Forbes, HuffPost, and LinkedIn Pulse. His blogs and SlideShare presentation of the topic have millions of readers.

Bernard Marr is one of the world's leading voices in business and technology. A futurist and strategic performance consultant, he has worked with many of the world's best-known organizations and writes a regular column for Forbes. Marr is also a major influencer with a combined following of 4 million people across his social media channels and was ranked by LinkedIn as one of the top 5 business influencers in the world. He is the author of The Intelligence Revolution, Data StrategyandData-Driven HR, all published by Kogan Page. He is based in Milton Keynes, UK.