Memon Effective Platform Product Management

An effortless strategy and execution guide for product managers who want to scale their platform business model and grow their customer base
1. Auflage 2021
ISBN: 978-1-80181-490-4
Verlag: De Gruyter
Format: EPUB
Kopierschutz: 0 - No protection

E-Book, Englisch, 286 Seiten

No detailed description available for "Effective Platform Product Management".

Autoren/Hrsg.

Memon, Tabassum

Fachgebiete

• Mathematik | Informatik EDV | Informatik Digital Lifestyle Internet, E-Mail, Social Media
• Mathematik | Informatik EDV | Informatik Professionelle Anwendung

Inhaltsverzeichnis

Table of Contents - Fundamentals of Platform Business Models
- Difference between Linear Products and Platforms
- Research and Validation
- Building a Platform Strategy
- Defining the MVP and Creating a Platform Roadmap
- Launching the Platform
- Creating a Platform Operating Model

- Metrics to Measure the Platform Outcome
- Ongoing Backlog Prioritization

- Moving from Linear Products to Platforms

Über Autor(innen)

Memon Tabassum:

Tabassum Memon is an expert product strategist who believes in lean product development and the platform-first approach. Currently, she is working as a CPO for Classroom Hunt, a company she founded. She has helped a lot of companies transform from product to platform thinking. During her 14-year product management and consulting career, she has worked with senior product leaders and executives of large enterprises in migrating from product to platform, defining product and platform strategies.