Miller / Côte Innovation Reinvented

Six Games that Drive Growth
1. Auflage 2017
ISBN: 978-1-4426-9957-1
Verlag: De Gruyter
Format: PDF
Kopierschutz: Wasserzeichen (»Systemvoraussetzungen)

E-Book, Englisch, 312 Seiten

Reihe: Rotman-UTP Publishing

Based on a global survey of innovative firms and on 50 in-depth case studies, Innovation Reinvented identifies six patterns or 'games' of innovation, each commanding best-of-class strategies and best practices.

Autoren/Hrsg.

Miller, Roger

Côte, Marcel

Inhaltsverzeichnis

Table of Contents Preface PART I- INTRODUCING THE GAMES
Chapter 1 The Diversity of Innovation
Chapter 2 Peering into the black box
Chapter 3 Searching for Patterns
Chapter 4 The Games of Innovation
Chapter 5 Emerging and Mature Markets
Chapter 6 Product Architecture PART II: THE SIX GAMES OF INNOVATION
Chapter 7 Eureka!
Chapter 8 The special case of the pharmaceutical sector
Chapter 9 Battles of Architecture
Chapter 10 Breakthrough Games: High technology craft
Chapter 11 New and Improved
Chapter 12 Mass Customization
Chapter 13 Pushing The Envelope
Chapter 14 Transitions PART III: LOOKING AHEAD
Chapter 15 Winning strategies
Chapter 16 Public Policies
Chapter 17 Rethinking innovation END NOTES

Über Autor(innen)

MillerRoger:
Roger Miller's academic career has focused on understanding innovation. He is a the Distinguished Research Scholar at the Said Business School in the University of Oxford and a University Partner at Secor, a strategy consulting firm.CôteMarcel:
Marcel Côté, the founder of Secor, is a well-known strategy consultant and public policy advisor in Canada, as well as a serial investor in start-up companies.