E-Book, Englisch, 187 Seiten
Morrison The Social License
2014
ISBN: 978-1-137-37072-3
Verlag: Palgrave Macmillan UK
Format: PDF
Kopierschutz: 1 - PDF Watermark
How to Keep Your Organization Legitimate
E-Book, Englisch, 187 Seiten
ISBN: 978-1-137-37072-3
Verlag: Palgrave Macmillan UK
Format: PDF
Kopierschutz: 1 - PDF Watermark
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.




