E-Book, Englisch, 205 Seiten
Reihe: Routledge Library Editions: Retailing and Distribution
Neal Retailing and the Public (RLE Retailing and Distribution)
Erscheinungsjahr 2013
ISBN: 978-1-136-24586-2
Verlag: Taylor & Francis
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
E-Book, Englisch, 205 Seiten
Reihe: Routledge Library Editions: Retailing and Distribution
ISBN: 978-1-136-24586-2
Verlag: Taylor & Francis
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
In one of the first books to treat retailing as a subject of serious analysis, Retailing and the Public examines the state of one of the most important industries in the country. Retailing gives direct employment to more people than any other trade; it accounts for over half of national income. No other industry affects the public as much as retailing does. These facts stand as true today as they did in the 1930s, and this classic text, groundbreaking in its time, shines as much light on the present as it does the past.
First published 1932.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Foreword by F. J. Marquis; Introduction; Part 1 Section 1 Survey of Retailing Organisations: I Preliminary; II The Small Independent Shop; III The Speciality Shop; IV The Departmental Store; V The Multiple Shop; VI The Co-operative Movement; VII The ‘Fixed Price’ Chain Store; VIII The Characteristics of Multiple Organisations; IX Club Trading; X Mail Order Business; Section 2 The Departmental Store in Action: XI The Building; XII The Organisation; XIII Budgetary Control of Merchandising; XIV Budgetary Control of Expenses; Part 2 To-day and To-morrow: XV An Objective Analysis of Retailing; XVI Future Trends




