Changing Trends in Japan's Employment and Leisure Activities

Implications for Tourism Marketing
Softcover Nachdruck of the Original 1. 2017 Auflage 2018
ISBN: 978-981-10-9920-5
Verlag: Springer Us

Buch, Englisch, 96 Seiten, Previously published in hardcover, Format (B × H): 156 mm x 234 mm, Gewicht: 168 g

This book reviews employment and leisure trends in Japan from the post-war era to the present. In addition, it also examines how these trends will affect tourism destinations and businesses that rely heavily on Japanese overseas tourism. Topics that are of particular interest to readers include the most current Japanese employment and leisure data and how the data compares with the earlier, postwar era that made up the boom-years of Japanese overseas travel. The latest data provides insight into how today’s working and living conditions in Japan impact overseas travel expenditures today. Readers, ranging from academics to business practitioners, will benefit from the book that provides the latest information that can be used in a practical manner to assist tourism-related businesses and organizations meet the current and future needs of the Japan overseas travel market.

Zielgruppe

Research

Autoren/Hrsg.

Schumann, Fred R

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Marketing
• Interdisziplinäres Wissenschaften Wissenschaften Interdisziplinär Regionalwissenschaften, Regionalstudien
• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Dienstleistungssektor & Branchen Tourismuswirtschaft, Gastgewerbe
• Sozialwissenschaften Sport | Tourismus | Freizeit Tourismus & Reise Tourismus & Reise: Ökonomie, Ökologie
• Interdisziplinäres Wissenschaften Wissenschaft und Gesellschaft | Kulturwissenschaften Kulturpolitik, Kulturmanagement

Inhaltsverzeichnis

Acknowledgements.- Preface.- Part 1: Employment.- Chapter 1: Early Years of the Sarariiman.- Chapter 2: Bubble Period.- Chapter 3: Seishain versus Keiyakushain.- Part 2: Leisure.- Chapter 4: Tokyo Olympiad.- Chapter 5: Shopping OLs.- Chapter 6: Setsuyaku Era.- Part 3: Opportunities.- Chapter 7: Understanding Today’s Marketplace.- Chapter 8: Special Interest Groups.- Chapter 9: Managing Multiple Source Markets.- Chapter 10: Concluding Remarks and Future Gazing.- References.- Index.

Über Autor(innen)

Fred R. Schumann, PhD, is Associate Professor of Global Resources Management in the School of Business and Public Administration at the University of Guam. He has been active as a business executive in the Asia Pacific region for over 30 years, working with various multinational retail and hospitality firms. Dr. Schumann’s primary research has been in the field of international tourism and trends in consumer spending. He has extensive experience in luxury and specialty retail, with groups such as DFS Guam and The Athlete’s Foot Group, Inc. (TAF). At TAF, he was responsible for 196 retail stores in 17 countries/territories as Franchise Director for the Asia Pacific region. In 2013, Dr. Schumann was Visiting Associate Professor in the Graduate School of East Asian Studies at Japan’s Yamaguchi University. More recently (2016) he was Visiting International Researcher at the Japan Institute for Labour Policy and Training, where he spent 3 months researching best practices in areas combining rural development strategies with the promotion of cultural tourism in Japan and other countries.