Smith Gender, Heteronormativity and the American Presidency

Erscheinungsjahr 2017
ISBN: 978-1-351-79879-2
Verlag: Taylor & Francis
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 256 Seiten

Reihe: Global Gender

Placing gender and race at the center of the consideration of presidential campaign communications, this intriguing and timely study examines gendered representations of US Presidential candidates. Analysis of television commericials, speeches and debates reveals an eagerness among those standing to demonstrate an unquestionable normative identity that seek to overcome challenges to their masculinity, or what the author calls compensatory heterosexuality. Stretching from Eisenhower and the ‚50s right through to the 2016 election, and Clinton and Trump‘s diverse approaches to communicating their heternormativity, this is a highly readable and engaging look at the perceptions of gender and masculinity during election as well as how these discursive choices influence public policy.

Autoren/Hrsg.

Smith, Aidan

Fachgebiete

• Sozialwissenschaften Soziologie | Soziale Arbeit Soziale Gruppen/Soziale Themen Gender Studies, Geschlechtersoziologie

Inhaltsverzeichnis

1.Introduction 2. "A White House that’s Built for Two": Domesticity and Gender Performance in the Campaign Communications of the 1950s 3. The Patriarch and the PT:109: John F. Kennedy and the Construction of Autonomy 4. "Unafraid, Unashamed, and Unsurpassed": Retrieving American Masculinity and National Futurity in the Presidential Elections of the 1980s 5. Moynihan, Michelle, and Dreams From My Father: Fighting Otherness Through Adherence to Traditional Gender Roles 6. Women in Presidential Politics and the Maternal Role 7. Conclusion