E-Book, Englisch, 240 Seiten, E-Book
Tallman Global Strategy
1. Auflage 2010
ISBN: 978-1-4443-1661-2
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
E-Book, Englisch, 240 Seiten, E-Book
Reihe: Global Dimensions of Business
ISBN: 978-1-4443-1661-2
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
This comprehensive volume from Wiley's Global Dimensions ofBusiness series explores the topic of international strategicmanagement at an MBA or Executive Education level. Authored by anaccomplished teacher who possesses a strong understanding of themarket, this text offers clear frameworks coupled with lively,international case studies.
* Written by an experienced teacher possessing a strong researchprofile and a clear understanding of the market.
* Emphasizes organizational competences and provides a directbridge to the strategy frameworks and concepts essential to MBA andExecutive Education programs.
* Focuses on capabilities, capability-building and knowledge, andhighlights the distinction between input and leveraging in terms ofcapabilities.
* Reviews additional opportunities for making performance gainsin the international environment and the additionalcomplexity involved in managing in a global - ratherthan domestic - environment.
* All chapters include sections on essential reading, studentquestions, summaries, case examples, and 'keyterms.'