E-Book, Englisch, 309 Seiten
Yang Understanding and Profiting from Intellectual Property
2008
ISBN: 978-0-230-58207-1
Verlag: Palgrave Macmillan UK
Format: PDF
Kopierschutz: 1 - PDF Watermark
A guide for Practitioners and Analysts
E-Book, Englisch, 309 Seiten
ISBN: 978-0-230-58207-1
Verlag: Palgrave Macmillan UK
Format: PDF
Kopierschutz: 1 - PDF Watermark
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.




