Anthony Public relations and the making of modern Britain

Stephen Tallents and the birth of a progressive media profession
1. Auflage 2018
ISBN: 978-1-5261-2966-6
Verlag: De Gruyter
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 280 Seiten, Web PDF, Format (B × H): 138 mm x 216 mm

This book tells the story of how the unorthodox liberalism of the public sector svengali Stephen Tallents helped reshape public life for a new social, political and technological age.

Autoren/Hrsg.

Anthony, Scott

Fachgebiete

• Geisteswissenschaften Geschichtswissenschaft Geschichtliche Themen Mentalitäts- und Sozialgeschichte
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Public Relations

Inhaltsverzeichnis

Acknowledgements
List of illustrations
1. After the Great War: The origin of public relations
2. Beginnings: The Empire Marketing Board, 1926-33
3. The Projection of England and Documentary Cinema
4. A triumph of public relations: The GPO, 1933-35
5. The limits of public relations The BBC and The Ministry of Information
6. Rebuilding the nation: The Festival of Britain and the formation of the Institute of Public Relations
7. Conclusion
Notes
Appendix: The projection of England by Sir Stephen Tallents
Bibliography
Index

Über Autor(innen)

Anthony Scott:
Scott Anthony is a Leverhulme Fellow at the University of CambridgeScott Anthony is a Leverhulme Fellow at the University of Cambridge.