E-Book, Englisch, 304 Seiten
Friedman Consumer Boycotts
Erscheinungsjahr 2002
ISBN: 978-1-135-96041-4
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Effecting Change Through the Marketplace and Media
E-Book, Englisch, 304 Seiten
ISBN: 978-1-135-96041-4
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
Autoren/Hrsg.
Weitere Infos & Material
Introduction
1. Consumer Boycott Basics
2. Factors Affecting Boycott Success
3. Labor Boycotts
4. Consumer Economic Boycotts
5. Minority Group Initiatives: African-American Boycotts
6. Boycott Initiatives of Other Minority Groups
7. Boycotts by Religious Groups
8. Ecological Boycotts
9. Consumer "Buycotts"
10. Boycott Issues and Tactics in Historical Perspective
Appendix A: The 1996 Consumer Protest as Seen by Its Leaders
Appendix B: Boycott Observations Over Time
References




