Gunelius Google Blogger For Dummies

1. Auflage 2009
ISBN: 978-0-470-46996-5
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 384 Seiten, E-Book

Are you bemused by blogs? Eager to become a blogger? GoogleBlogger For Dummies can help you start blogging sooner than youthink.
More than 14 million people are promoting a business, connectingwith family and friends, and sharing opinions with Google Blogger.This book helps you start a Blogger account, create content, buildan audience, make money from your blog, and more, all withoutlearning to program. You'll be able to:
* Learn the parts of a blog, what Blogger does, and how to choosegoals and blog topics
* Choose a domain name, learn to use the dashboard, pick atemplate, and configure settings
* Dress up your blog with themes and find out where to get plentyof free ones
* Learn blogging etiquette and some secrets for long-termsuccess
* Make money from your blog with Google Adsense, contextual andtext link ads, and merchandising with CafePress
* Set up multi-user blogs or branch into mobile blogging,podcasting, or video blogging
* Take advantage of social networking sites and learn simplesearch engine optimization techniques
* Maintain your blog with tools like Blog This! and QuickEdit
* Moderate comments effectively, track your stats, and more
Google Blogger is a great choice for beginning bloggers, andGoogle Blogger For Dummies gives you the know-how to ventureconfidently into the blogosphere.

Autoren/Hrsg.

Gunelius, Susan

Inhaltsverzeichnis

Introduction.
Part I: Introducing Google Blogger.
Chapter 1: Choosing Blogger as Your Blogging Software.
Chapter 2: Welcome to the Blogosphere.
Chapter 3: Blogging Basics and Buzzwords.
Part II: Using Google Blogger.
Chapter 4: Getting Started with Blogger.
Chapter 5: Setting Up Your Blog.
Chapter 6: Writing and Publishing Blog Posts.
Chapter 7: Enhancing Your Blog with Templates.
Chapter 8: Adding Features and Functionality with Elements andGadgets.
Chapter 9: Managing Your Blog.
Part III: Making Money with Blogger.
Chapter 10: The Business of Blogging.
Chapter 11: Maximizing Revenue with Google AdSense.
Part IV: Growing Your Audience.
Chapter 12: The Power of Networking and RelationshipBuilding.
Chapter 13: Boosting Your Search Engine Ranking.
Part V: Extending Your Blog.
Chapter 14: Growing or Downsizing Your Blog.
Chapter 15: Blogging from Different Media.
Chapter 16: Moving Beyond Blogger.
Part VI: The Part of Tens.
Chapter 17: Ten Useful Social Networking and Social BookmarkingSites.
Chapter 18: Ten Common Blogger Problems and PossibleSolutions.
Chapter 19: Ten Places to Find Free Blogger Themes andTemplates.
Glossary.
Index.

Über Autor(innen)

Susan Gunelius is President and CEO of KeySplash Creative, Inc., a full-service marketing communications provider. She is also a professional blogger and seasoned marketing and branding expert with two other books to her credit. In addition to being the Guide to Web Logs for About.com, she authors blogs for a variety of clients as well as her own blogs, WomenOnBusiness.com and KeySplashCreative.com.