E-Book, Englisch, 144 Seiten, Format (B × H): 129 mm x 198 mm
Rich The Feral MBA
1. Auflage 2027
ISBN: 978-1-5292-4305-5
Verlag: Bristol University Press
Format: EPUB
Kopierschutz: 6 - ePub Watermark
An Alternative Business Handbook
E-Book, Englisch, 144 Seiten, Format (B × H): 129 mm x 198 mm
ISBN: 978-1-5292-4305-5
Verlag: Bristol University Press
Format: EPUB
Kopierschutz: 6 - ePub Watermark
The Feral MBA is a radically re-imagined training course in business for 'artists and others' – meaning anyone thinking about business in a critical, curious or unproven way.
This book tells the story of an under-the-radar business scene, using eclectic and inspiring examples of small and micro-enterprises that are working creatively to break from business orthodoxy yet also sustain livelihoods and the planet. These reports are accompanied by thinking materials and practical exercises that together offer the reader experimental skills and imaginative frameworks to apply to their own business and livelihoods.
This energising book is for anyone who is uneasy or struggling with conventional business practices, yet hungry for ideas that go beyond a basic menu of 'alternative' business models.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Part I: Setting the Scene
1. The Feral MBA
Interlude 1: Terms of Reference
Interlude 2: Credentials
2. Arrivals
Part II: Interviews and Reports
3. Dismantling Success
4. Broom & Brine
5. PlumbMaid
6. Migrants in Culture
Interlude 3: Gleanings
7. La Foresta
Part III: Exercises and Practices
8. Business Listening
9. Radmin
10. The Institute for Experiments with Business – What Even is a Business Plan?
11. Does it Scale?
Part IV: Extended Encounters
12. New Dawn Traders – How Does it End?
13. Business and Magic
Interlude 4:-Hitchhiking in Connecticut
14. Departures




