E-Book, Englisch, 158 Seiten
van der Duin / Ortt Contextual Innovation Management
1. Auflage 2015
ISBN: 978-1-317-41722-4
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Adapting Innovation Processes to Different Situations
E-Book, Englisch, 158 Seiten
ISBN: 978-1-317-41722-4
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Innovation has a pivotal role for companies in attaining business survival but making an organization innovative is not straightforward. By determining contextual factors, managers can help decide how to employ a portfolio of innovation management processes.
This book explores how contingency influence the management of innovation. Taking the perspective of project leaders, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context. In breaking the process into three levels (culture, industry and company), the book helps choose an optimal innovative approach.
With references to real-world innovation projects and organizations, this book will prove useful reading for students and researchers in the field of innovation studies and management.
Autoren/Hrsg.
Weitere Infos & Material
1. Introduction to contextual innovation management 2. The wider view: contingency in perspective 3. A step back? Innovation management in an historical perspective 4. A review of the literature on contextual innovation management 5. A framework for applying contextual innovation management 6. Cases on contextual innovation management 7. Contextual innovation management and innovation policy 8. Conclusions