Buch, Englisch, 160 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 242 g
Reihe: Routledge Studies in Innovation, Organizations and Technology
Adapting Innovation Processes to Different Situations
Buch, Englisch, 160 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 242 g
Reihe: Routledge Studies in Innovation, Organizations and Technology
ISBN: 978-1-032-17428-0
Verlag: Routledge
Innovation has a pivotal role for companies in attaining business survival but making an organization innovative is not straightforward. By determining contextual factors, managers can help decide how to employ a portfolio of innovation management processes.
This book explores how contingency influence the management of innovation. Taking the perspective of innovation managers, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context. In breaking the process into three levels (culture, industry and company), the book helps choose an optimal innovative approach.
With references to real-world innovation cases and organizations, this book will prove useful reading for students and researchers in the field of innovation studies and management.
Zielgruppe
Postgraduate
Autoren/Hrsg.
Weitere Infos & Material
1. Generations of innovation management 2. Why success factors are not successful 3. From contingency to contextual 4. The theory of contextual innovation management 5. A process for contextual innovation management6. Contextual innovation management in action 7. Organizing, implementing and assessing contextual innovation management