Buch, Englisch, 208 Seiten, Format (B × H): 155 mm x 235 mm, Gewicht: 353 g
Buch, Englisch, 208 Seiten, Format (B × H): 155 mm x 235 mm, Gewicht: 353 g
Reihe: Lecture Notes in Economics and Mathematical Systems
ISBN: 978-3-540-93832-3
Verlag: Springer
Managing uncertainty in new product development projects for improved valuation and decision making is one of the most complex and challenging problems in operations management. It is important for any corporation depending on the success of new products and innovations. This work shows how uncertainty can be handled and partly resolved by conducting an information update during the development process. It is one of the first comprehensive models that combine statistical decision theory in form of Bayesian analysis with a real options framework for projects exposed to different sources of uncertainty. The proposed framework makes an important theoretical contribution in addressing this problem, while at the same time being of significant value to managers who face the difficult task of evaluating and managing complex product development projects.
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
- Mathematik | Informatik Mathematik Operations Research
- Mathematik | Informatik Mathematik Numerik und Wissenschaftliches Rechnen Computeranwendungen in der Mathematik
- Mathematik | Informatik Mathematik Numerik und Wissenschaftliches Rechnen Angewandte Mathematik, Mathematische Modelle
- Wirtschaftswissenschaften Betriebswirtschaft Management Forschung & Entwicklung (F&E), Innovation
- Mathematik | Informatik Mathematik Stochastik Mathematische Statistik
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmensforschung
- Mathematik | Informatik Mathematik Stochastik Wahrscheinlichkeitsrechnung
- Wirtschaftswissenschaften Finanzsektor & Finanzdienstleistungen Bankwirtschaft
Weitere Infos & Material
Literature Review.- Model Description.- Model Properties.- Numerical Study.- Conclusion.- Statistical Distributions.- Supplement to Performance Variability Limitation.- Supplement to Mean-Variance Update.- Program Listing.
