Buch, Englisch, 74 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 120 g
A Special Issue of the Journal of Media Economics
Buch, Englisch, 74 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 120 g
ISBN: 978-0-8058-9600-8
Verlag: Routledge
This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing with the key to the "new world," publishers will be faced with new opportunities and nagging issues related to new competition, content control, and protection of revenue streams requiring strategies that stress rationalization of distribution systems, cross-promotion, strategic pricing, and leveraging to new revenue sources. In addition, this issue also highlights the objections of consumers to these types of change, the benefits of the new technology for consumers, and the adaptation of the publishing industry as a whole.
Zielgruppe
Professional
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Medien-, Informations und Kommunikationswirtschaft Verlagswesen
- Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Medien-, Informations und Kommunikationswirtschaft Informationstechnik, IT-Industrie
- Mathematik | Informatik EDV | Informatik Daten / Datenbanken Informationstheorie, Kodierungstheorie
- Interdisziplinäres Wissenschaften Wissenschaften: Forschung und Information Informationstheorie, Kodierungstheorie
- Mathematik | Informatik EDV | Informatik Professionelle Anwendung Desktop-Publishing, E-Publishing
Weitere Infos & Material
Volume 16, Number 2, 2003. Contents: D. Shaver, M.A. Shaver, Books and Digital Technology: A New Industry Model. S. Maxwell, The Effects of Differential Textbook Pricing: Online Versus In Store. L.J. Miller, The Rise and Not-Quite-Fall of the American Book Wholesaler. R. van der Wurff, Structure, Conduct, and Performance of the Agricultural Trade Journal Market in The Netherlands. Call for Papers.
