Handbook of Social Media in Education, Consumer Behavior and Politics, Volume 1 | Buch | 978-0-323-90237-3 | sack.de

Buch, Englisch, 700 Seiten, Format (B × H): 216 mm x 276 mm

Handbook of Social Media in Education, Consumer Behavior and Politics, Volume 1

Volume 1

Buch, Englisch, 700 Seiten, Format (B × H): 216 mm x 276 mm

ISBN: 978-0-323-90237-3
Verlag: Elsevier Science & Technology


Handbook of Social Media in Education, Consumer Behavior and Politics explores the impact of social media within these systems. The book covers who contributes to social media, from social influencers to everyday people, how that information is disseminated in shares and likes, and the impact social media has on perception, opinion and behavior. Education coverage includes influences on pedagogy, class participation, e-learning, academic performance, and it's use and influence on teachers, parents and students. Coverage in economics and commercialization includes different types of digital marketing and social media, the rise of social influencers, and impacts on consumer behavior.

Coverage in politics includes the impact on political awareness, participation and its impact on election outcomes. Coverage on design and innovation includes the design of social media and tools and approaches for maximizing impact.
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Weitere Infos & Material


1. Education 2. Economics and Commercialization 3. Media 4. Politics 5. Design and Innovation


Benson, Vladlena
Professor Vladlena Benson, leads the Cybersecurity and Innovation Partnership and the IS Research group of academics working in the areas of cyber security risk management, information and supply chain security. Professor Benson is a Founding member of the Neustar International Security Council - an industry leading forum of trust, integrity and confidentiality focused on defending against cyber threats. Vladlena has served on the Board of Directors of ISACA London and Central UK over the last three years. She has published over 100 journal papers, books, edited volumes and other publications. Vladlena's research encompasses areas of innovation actions across cybersecurity risk management, financial and VFA technologies. Her research at Aston has been supported by grants from the European Commission, GCRF, Ministry of Science and Technology (Taiwan), UK Strategic Priorities and the British Council. Having been recognized as a Women in IT Editor's Choice Award in 2017, Professor Benson continues her work in creating an inclusive space in cyber security careers.


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