Crisis Proofing

How to Save Your Company from Disaster
Erscheinungsjahr 2017
ISBN: 978-0-19-030336-5
Verlag: Oxford University Press

Buch, Englisch, 240 Seiten, Format (B × H): 151 mm x 228 mm, Gewicht: 411 g

All organisations- regardless of size, structure or nature of businessare vulnerable to a crisis and one of the greatest vulnerabilities is the belief that it wont happen to us. No organisation is immune: the threat and impact of a crisis applies equally to corporations, governments, charities and not-for-profit organisations, as well as institutions such as hospitals and schools.

Crisis Proofing introduces readers to the concept of crisis proofing the corporation to help business executives and communication professionals recognise that a crisis is one of the greatest financial and reputational risks to an organisation. It provides practical steps on what can be done to reduce the chances of a crisis and how to minimise the damage if a crisis should occur.

The book explores the benefits and limitations of crisis proofing (and the cost of failing to crisis proof an organisation), as well as some of the challenges and techniques for effective crisis proofing, such as the balance between fact and perception, how to navigate the legal minefield and how to manage potential crisis risks across borders.

Autoren/Hrsg.

Jaques, Tony

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Projektmanagement
• Interdisziplinäres Wissenschaften Wissenschaften: Forschung und Information Risikobewertung, Risikotheorie
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Public Relations
• Sozialwissenschaften Medien- und Kommunikationswissenschaften Kommunikationswissenschaften Kommunikationsmanagement, Public Relations
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines
• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Medien-, Informations und Kommunikationswirtschaft

Inhaltsverzeichnis

- 1. Why crisis proofing is important

- 2. Opportunity and the penalty for bad behaviour

- 3. The high cost of not crisis proofing

- 4. How to know a crisis is coming

- 5. Getting the language right

- 6. Fitting it all together

- 7. Actions you can take to prevent a crisis happening in the first place

- 8. Taking a strategic approach

- 9. Things you can do to prepare for the obvious crises

- 10. Putting the crisis plan together

- 11. How to minimise damage when a crisis strikes

- 12. What to do after the crisis seems to be over

- 13. No, its not just about facts and data

- 14. No, its not just about the law either

- 15. Why lawyers dont like you to apologise

- 16. Social media: both a strength and a threat

- 17. Social media: do it fast and do it right

- 18. Managing crises across borders

- 19. Recognising and responding to cross-border crises

- 20. Its all about leadership

Über Autor(innen)

Tony Jaques is a consultant specialising in issue and crisis management, and lectures at RMIT and Swinburne University. He is also the Managing Director of Issue Outcomes P/L.