Once upon a time, one had to read Japanese in order to enjoy manga. Today manga has become a global phenomenon, attracting audiences in North America, Europe, Africa, and Australia. The style has become so popular, in fact, that in the US and UK publishers are appropriating the manga style in a variety of print material, resulting in the birth of harlequin mangas which combine popular romance fiction titles with manga aesthetics. Comic publishers such as Dark Horse and DC Comics are translating Japanese "classics", like Akira, into English. And of course it wasn't long before Shakespeare received the manga treatment. So what is manga? Manga roughly translates as "whimsical pictures" and its long history can be traced all the way back to picture books of eighteenth century Japan. Today, it comes in two basic forms: anthology magazines (such as Shukan Shonen Jampu) that contain several serials and manga 'books' (tankobon) that collect long-running serials from the anthologies and reprint them in one volume. The anthologies contain several serials, generally appear weekly and are so thick, up to 800 pages, that they are colloquially known as phone books. Sold at newspaper stands and in convenience stores, they often attract crowds of people who gather to read their favorite magazine. Containing sections addressing the manga industry on an international scale, the different genres, formats and artists, as well the fans themselves, Manga: An Anthology of Global and Cultural Perspectives is an important collection of essays by an international cast of scholars, experts, and fans, and provides a one-stop resource for all those who want to learn more about manga, as well as for anybody teaching a course on the subject.
Johnson-Woods
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IntroductionSection One: The IndustryThe History of Manga - Jean-Marie BouissouManga in Asia - John A. LentManga in Europe - Paul M. MaloneUnderstanding Manga Merchandising: An Australian CaseStudy - Jason Bainbridge and Craig NorrisShakespeare as Manga - Emma HayleyGlobalizing from Japan to Hong Kong and Beyond -Wendy Siuyi WongManga and the Critics - Toni Johnson-WoodsSection Two: The Genres & Formats & ArtistsOverview of Manga Genres - Mio Bryce and Jason DavisRyori Manga - Lorie BrauShojo Manga at Home and Abroad - Jennifer ProughBeautiful Boys in Japanese Women's Comics - MarkMcClellandMeanings of Manga - Neil CohnThe Aesthetics of Manga - Christopher CouchVisual Representations and Manga - Craig NorrisA Look at Takahashi Rumiko, Watase Yu, ShinoharaChie, Hikawa Kyoko, Itsuki Natsumi - Mio BryceOsamu Tezuka and Family: Early Pioneers of Manga -Wendy GoldbergMiuchi Suzue and Intertextuality - Rebecca SuterMiyasaki's Nausicaa of the Valley of the Wind: Mangainto Anime and Its Reception - Marc HairstonSection Three: The FansFandom in Germany, Italy and France - Bouissou, Pellitteriand Dolle-WeinkauffScanlation - James RampantAmerican Otaku and the Search for the Authentic Text -Stacy RueConclusion
Toni Johnson-Woods is President of the Pop Culture Association of Australia (PopCANNZ) and Senior Lecturer in the English, Media Studies and Art History School at the University of Queensland.
