Presser / Rothgeb / Couper Methods for Testing and Evaluating Survey Questionnaires

1. Auflage 2004
ISBN: 978-0-471-65473-5
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 624 Seiten, E-Book

Reihe: Wiley Series in Survey Methodology

The definitive resource for survey questionnaire testing andevaluation
Over the past two decades, methods for the development,evaluation, and testing of survey questionnaires have undergoneradical change. Research has now begun to identify the strengthsand weaknesses of various testing and evaluation methods, as wellas to estimate the methods' reliability and validity.Expanding and adding to the research presented at the InternationalConference on Questionnaire Development, Evaluation and TestingMethods, this title presents the most up-to-date knowledge in thisburgeoning field.
The only book dedicated to the evaluation and testing of surveyquestionnaires, this practical reference work brings together theexpertise of over fifty leading, international researchers from abroad range of fields. The volume is divided into sevensections:
* Cognitive interviews
* Mode of administration
* Supplements to conventional pretests
* Special populations
* Experiments
* Multi-method applications
* Statistical modeling
Comprehensive and carefully edited, this groundbreaking textoffers researchers a solid foundation in the latest developments intesting and evaluating survey questionnaires, as well as a thoroughintroduction to emerging techniques and technologies.

Autoren/Hrsg.

Presser, Stanley

Rothgeb, Jennifer M.

Couper, Mick P.

Lessler, Judith T.

Martin, Elizabeth

Martin, Jean

Singer, Eleanor

Inhaltsverzeichnis

Contributors.
Preface.
1. Methods for Testing and Evaluating Survey Questions (StanleyPresser, et al.).
PART I: COGNITIVE INTERVIEWS.
2. Cognitive Interviewing Revisited: A Useful Technique, inTheory (Gordon B. Willis).
3. The Dynamics of Cognitive Interviewing (Paul Beatty).
4. Data Quality in Cognitive Interviews: The Case of VerbalReports (Fred G. Conrad and Johnny Blair).
5. Do Different Cognitive Interview Techniques Produce DifferentResults (Theresa J. DeMaio and Ashley Landreth)?
PART II: SUPPLEMENTS TO CONVENTIONAL PRETESTS.
6. Evaluating Survey Questions by Analyzing Patterns of BehaviorCodes and Question-Answer Sequences (Johannes van der Zouwen andJohannes H. Smit).
7. Response Latency and (Para) Linguistic Expressions asIndicators of Response Error (Stasja Draisma and Wil Dijkstra).
8. Vignettes and Respondent Debriefing for Questionnaire Designand Evaluation (Elizabeth Martin).
PART III: EXPERIMENTS.
9. The Case for More Split-Sample Experiments in DevelopingSurvey Instruments (Floyd Jackson Fowler).
10. Using Field Experiments to Improve Instrument Design: TheSIPP Methods Panel Project (Jeffrey Moore, et al.).
11. Experimental Design Considerations for Testing andEvaluating Questionnaires (Roger Tourangeau).
PART IV: STATISTICAL MODELING.
12. Modeling Measurement Error to Identify Flawed Questions(Paul Biemer).
13. Item Response Theory (IRT) Modeling for QuestionnaireEvaluation (Bryce B. Reeve and Louise C. Mâsse).
14. Development and Improvement of Questionnaires UsingPredictions of Reliability and Validity (William E. Saris, etal.).
PART V: MODE OF ADMINISTRATION.
15. Testing Paper Self-administered Questionnaires: CognitiveInterview and Field Test Comparisons (Don A. Dillman and Cleo D.Redline).
16. Methods for Testing and Evaluating Computer-AssistedQuestionnaires (John Tarnai and Danna L. Moore).
17. Usability Testing to Evaluate Computer-Assisted SurveyInstruments (Sue Ellen Hansen and Mick P. Couper).
18. Development and Testing of Web Questionnaires (Reginald P.Baker, et al.).
PART VI: SPECIAL POPULATIONS.
19. Evolution and Adaptation of Questionnaire Development,Evaluation and Testing for Establishment Surveys (Diane K.Willimack, et al.).
20. Pretesting Questionnaires for Children and Adolescents(Edith de Leeuw, et al.).
21. Developing and Evaluating Cross-National Survey Insteuments(Tom W. Smith).
22. Survey Questionnaire Translation and Assessment (JanetHarkness, et al.).
PART VII: MULTI-METHOD APPLICATIONS.
23. A Multiple-Method Approach to Improving the Clarity ofClosely Related Concepts: Distinguishing Legal and Physical Custodyof Children (Nora Cate Schaeffer and Jennifer Dykema).
24. Multiple Methods for Developing and Evaluating aStated-Choice Questionnaire to Value Wetlands (Michael D.Kaplowitz, et al.).
25. Does Pretesting Make a Difference? An Experimental Test(Barbara Forsyth, et al.).
References.
Index.

Über Autor(innen)

STANLEY PRESSER is a Professor in the Sociology Departmentand in the Joint Program in Survey Methodology at the University ofMaryland.
JENNIFER M. ROTHGEB is a Social Science Statistician atthe Center for Survey Methods Research in the Statistical ResearchDivision of the U.S. Census Bureau.
MICK P. COUPER is an Associate Research Professor at theInstitute for Social Research, University of Michigan, and at theJoint Program in Survey Methodology, University of Maryland.
JUDITH T. LESSLER is Vice President, Partnership forGenomics and Molecular Epidemiology, Research TriangleInstitute.
ELIZABETH MARTIN is Senior Survey Methodologist at theU.S. Census Bureau.
JEAN MARTIN is Director of the Social Analysis andReporting Division of the Office for National Statistics, U.K.
ELEANOR SINGER is a Research Professor at the Institutefor Social Research, University of Michigan.