Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 652 g
Merchandising Strategies That Increase Sales and Improve Profitability
Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 652 g
ISBN: 978-0-7494-8062-2
Verlag: Kogan Page
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
- Section - 01: Introduction;
- Section - 02: Foundations of retail and supply chain and merchandising;
- Section - 03: Merchandise planning;
- Section - 04: Branch merchandising;
- Section - 05: Buying and sourcing;
- Section - 06: Logistics;
- Section - 07: Finance;
- Section - 08: Omni-channel retailing;
- Section - 09: Tools, reports and documents;
- Section - 10: Technology;
- Section - 11: Roles within supply chain and merchandising;
- Section - 12: Vertical integration and manufacturing;
- Section - 13: The fashion industry;
- Section - 14: Supermarket and food retail;
- Section - 15: Electronics retailing;
- Section - 16: Big ticket retailing;
- Section - 17: SME retail;
- Section - 18: Troubleshooting common issues in supply chain and merchandising;
- Section - 19: The future for supply chain and merchandising in retail;