Transforming Business Management with AI, BI, and Data-Driven Decision-Making

1. Auflage 2025
ISBN: 978-1-032-91091-8
Verlag: Taylor & Francis Ltd

Buch, Englisch, 280 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 453 g

Reihe: Manufacturing Design and Technology

In today’s rapidly evolving business landscape, the convergence of technology and finance is inevitable. This book discusses how artificial intelligence (AI), business intelligence (BI), and data-driven decision-making are transforming traditional business management practices and leading to unparalleled innovation and efficiency.

Transforming Business Management with AI, BI, and Data-Driven Decision-Making presents readers with valuable insights into how these fields connect. By covering practical uses and case studies that illustrate real-world applications of AI and BI as decision-making tools, this book makes complex theories more accessible and understandable. Readers will also find practical tips on leveraging AI and BI to enhance operational workflows, customer communication, and competitive positioning in today’s dynamic business landscape. Practical implementation steps and a framework for successfully applying AI and BI technologies are included, addressing common challenges organizations may face. Additionally, strategies for achieving data-driven decision-making at the highest level are also offered.

By bridging the gap between theoretical concepts and practical data analysis issues, this book serves as a valuable resource for professionals in the business environment, industrial and manufacturing engineering, business analytics, and related fields.

Zielgruppe

Professional Reference

Autoren/Hrsg.

Davim, J. Paulo

Gupta, Swati

Taneja, Sanjay

Fachgebiete

• Technische Wissenschaften Technik Allgemein Industrial Engineering
• Mathematik | Informatik EDV | Informatik Informatik Künstliche Intelligenz Maschinelles Lernen
• Mathematik | Informatik EDV | Informatik Daten / Datenbanken
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensforschung
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensorganisation & Entwicklungsstrategien
• Mathematik | Informatik Mathematik Operations Research

Inhaltsverzeichnis

1. The Impact of Deepfake Technology on Crisis Management in Business through AI and BI. 2. Advanced Speech Recognition System Using AI for Accurately Understanding Regional English Accents through Data-Driven Techniques. 3. Unleashing Business Intelligence and Economic Power in BRICS Nations. 4. The Future of Marketing: Influence of Augmented Reality and Virtual Reality Technologies. 5. Bibliometric Analysis of Financial Inclusion and Its Impact on Poverty Eradication and Reduction. 6. Combating Deepfakes: Converging and Diverging Approaches of Media and Internet Powerhouses against High-Tech Disinformation. 7. Bibliometric Insights: Emerging Trends in AI Adoption and Integration in Educational Institutions. 8. Employee Training, Educating Staff on Recognizing and Reporting Deepfakes, Building a Vigilant Corporate Culture. 9. Deepfake Prescriptions: When AI Plays Doctor through Data-Driven Techniques. 10. The Economic Implications of SDG 3 and Healthcare 3.0: A Multivariate Regression Analysis of AI Adoption, Accessibility, and Regulatory Factors. 11. Transforming Business Management with AI and Data-Driven Decision-Making: Insights from FemTech Tools for Pelvic Floor Muscle Training among Women. 12. Digitalization in the Banking Sector: The Case of Turkey. 13. The Impact of Artificial Intelligence and Business Intelligence on Banking Industry for Enhanced Data-Driven Decision-Making. 14. An Empirical Investigation into Analyzing the Impact of Implementing Artificial Intelligence in the Banking Industry. 15. The Face of Deception: Unmasking Deepfake Fraud in Financial Markets through AI, BI Tools.

Über Autor(innen)

Swati Gupta is Assistant Professor at Chitkara Business School, Chitkara University, Punjab, India. She earned a doctoral degree in management and has over 9 years of professional experience across various educational institutions. She specializes in teaching subjects such as consumer behavior, market research, marketing management, organizational behavior, sales and distribution management, services marketing, and retail management. Having served as the editor for various books under renowned publishing houses as well as a chapter reviewer, she has contributed significantly to the academic field.

Sanjay Taneja is Associate Professor in the Department of Management Studies, Graphic Era (deemed to be a university), India. His areas of interest include accounting and finance (fin tech, green finance), risks, insurance management, green economics, and management of innovation in insurance. He earned a master’s degree in management with a specialization in finance and marketing. He earned a PG degree in management (Gold Medalist) at Chaudhary Devi University, Sirsa, India, in 2012 and earned a PhD (sponsored by ICSSR) in 2016 at Chaudhary Devi University, Sirsa, India. He earned a post-doctoral degree at the Faculty of Social Sciences, Department of Banking and Insurance, Usak University, Turkey, in 2023. Dr. Taneja has published research papers in reputed journals and has more than 50 publications to his credit. He also has 2 ebooks, 1 textbook, 20 edited books, and 4 book chapters, all Scopus-indexed. He has attended or organized more than 50 national and international conferences and has been invited as session chair, resource person, keynote speaker, and judge at various conferences in India and internationally. He is also a reviewer for several journals and has received several academic awards and recognitions. His motto in life is to grow and help others to grow.

J. Paulo Davim is Professor at the University of Aveiro, Portugal. He is also distinguished as an honorary Professor at several universities, colleges, and institutes in China, India, and Spain. He earned a PhD in mechanical engineering, an MSc in mechanical engineering (materials and manufacturing processes), and a mechanical engineering degree (5 years) at the University of Porto (FEUP), the Aggregate title (Full Habilitation) at the University of Coimbra, and the DSc (Higher Doctorate) at the London Metropolitan University. He is a Fellow (FIET) of IET-London and Eur Ing by Engineers Europe FEANI-Brussels. He is also a Senior Chartered Engineer by the Portuguese Institution of Engineers with an MBA and specialist titles in engineering and industrial management as well as in metrology. He has more than 35 years of teaching and research experience in manufacturing, materials, mechanical, and industrial engineering, with special emphasis in machining, tribology, and surface engineering. Dr. Davim is also interested in design, management, sustainability, artificial intelligence, engineering education, and higher education for sustainability. He has guided large numbers of postdoc, PhD, and master’s students as well as coordinated and participated in several financed research projects. He has received several scientific awards and honors and has worked as an evaluator of projects for the ERC-European Research Council and other international research agencies and as an examiner of PhD theses for many universities in different countries. He is the Editor-in-Chief of several international journals, a guest editor of journals, a book editor, a book series editor, and a scientific adviser for many international journals and conferences.