Buch, Englisch, 325 Seiten, Format (B × H): 184 mm x 241 mm, Gewicht: 541 g
Buch, Englisch, 325 Seiten, Format (B × H): 184 mm x 241 mm, Gewicht: 541 g
Reihe: Communication for Behavior Change
ISBN: 978-0-7619-3326-7
Verlag: Sage
Written by a leading teacher and practitioner of Entertainment–Education, it is the only available book which provides complete and hands-on instructions for creating successful radio serial dramas for behavior change. The text is interspersed with examples which show how entertainment and education have been woven together to create awareness programs that are both popular and effective. Extracts from several successful scripts from many countries are also provided to demonstrate what has previously clicked with the audience.
Autoren/Hrsg.
Fachgebiete
- Sozialwissenschaften Politikwissenschaft Internationale Beziehungen Entwicklungspolitik, Nord-Süd Beziehungen
- Sozialwissenschaften Medien- und Kommunikationswissenschaften Medienwissenschaften Fernsehen & Rundfunk
- Geisteswissenschaften Theater- und Filmwissenschaft | Andere Darstellende Künste Filmwissenschaft, Fernsehen, Radio Radio
- Interdisziplinäres Wissenschaften Wissenschaften Interdisziplinär Entwicklungsstudien
- Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Medien-, Informations und Kommunikationswirtschaft Radio- und Fernsehindustrie
Weitere Infos & Material
PART ONE: INTRODUCTION TO ENTERTAINMENT-EDUCATION RADIO DRAMA
Radio Drama for Behavior Change
The Design Approach: The Design Document
The Design Approach: The Design Team
The Design Approach: The Design Workshop
PART TWO: FOR THE PROGRAM MANAGER
Starting Up the Radio Serial Drama Project
The Program Manager and the Writing Process
The Preproduction Phase
The Production Phase
Guidelines for Radio Actors
Pilot Testing the Scripts
PART THREE: FOR THE WRITER
Writing Entertainment-Education Drama
Blending Story and Message in the Drama Plot
Character Development
Developing the Setting
Writing for the Ear
Scene Development
The Finished Script and the Writer's Checklist
Success of Radio Entertainment Programs
Appendices
References and Select Bibliography