Pollard / Turban / Wood | Information Technology for Management, with eBook Access Code | Buch | 978-1-394-24354-9 | sack.de

Buch, Englisch, 736 Seiten, Online Data, Format (B × H): 216 mm x 277 mm, Gewicht: 1452 g

Pollard / Turban / Wood

Information Technology for Management, with eBook Access Code

Navigating the Digital Divide to Enhance Local and Global Performance, Growth, and Sustainability
13. Auflage 2025
ISBN: 978-1-394-24354-9
Verlag: John Wiley & Sons Inc

Navigating the Digital Divide to Enhance Local and Global Performance, Growth, and Sustainability

Buch, Englisch, 736 Seiten, Online Data, Format (B × H): 216 mm x 277 mm, Gewicht: 1452 g

ISBN: 978-1-394-24354-9
Verlag: John Wiley & Sons Inc


Comprehensive coverage of developments in the real world of IT management, provides a realistic and up-to-date view of IT management in the current business environment

Information Technology for Management provides students in all disciplines with a solid understanding of IT concepts, terminology, and the critical drivers of business sustainability, performance, and growth. Employing a blended learning approach that presents content visually, textually, and interactively, this acclaimed textbook helps students with different learning styles easily comprehend and retain information. Throughout the text, the authors provide real-world insights on how to support the three essential components of business process improvements: people, processes, and technology.

Information Technology for Management integrates a wealth of classroom-tested pedagogical tools, including 82 real-world cases highlighting the successes and failures of IT around the world, interactive exercises and activities, whiteboard animations for each learning objective, high-quality illustrations and images, boxed sections highlighting various job roles in IT management and giving examples of how readers will use IT in their career as a marketing, accounting, finance, human resource management, productions and operations management, strategic management, or information technology professional, or as an entrepreneur, and illustrative innovative uses of information technology.

Now in its thirteenth edition, this leading textbook incorporates the latest developments in the field of IT management, based on feedback from practitioners from top-tier companies and organizations. New topics include Network-as-a-Service (NaaS), hybrid cloud, cryptocurrency, intent-based networking, edge analytics, digital twin technology, natural language generation, and many more. New "How will YOU use IT" boxes directly inform students in all majors about how IT will impact their careers. Throughout this edition, greater emphasis is placed on the use and impact of IT on global business, globalization, and sustainability.

Equipping readers with the knowledge they need to become better IT professionals and more informed users of IT, Information Technology for Management, Thirteenth Edition, is the perfect textbook for undergraduate and graduate courses on computer information systems or management information systems, general business and IT curriculum, and corporate-in-house-training or executive programs in all industry sectors.

Pollard / Turban / Wood Information Technology for Management, with eBook Access Code jetzt bestellen!

Weitere Infos & Material


Preface

Acknowledgments

CHAPTER 1: Digital Transformation Disrupts Companies, Competition, and Careers Locally and Globally

CHAPTER 2: Information Systems, IT Infrastructure, and the Cloud Introduction

CHAPTER 3: Data Management, Data Warehouses, and Data Governance

CHAPTER 4: Networks, the Internet of Things (IoT), and Edge Computing

CHAPTER 5: Data Privacy and Cyber Security

CHAPTER 6: Business Intelligence, Data Science, and Data Analytics

CHAPTER 7: Social Media and Semantic Web Technology

CHAPTER 8: Omnichannel Retailing, E-commerce, and Mobile Commerce Technology

CHAPTER 9: Functional Business Systems

CHAPTER 10: Enterprise Systems

CHAPTER 11: Artificial Intelligence, Robotics, and Quantum Computing Technology

CHAPTER 12: IT Strategy, Sourcing, and Strategic Technology Trends

CHAPTER 13: Systems Development, IT Service Management and Project, Program and Portfolio Management

CHAPTER 14: IT Ethics and Local and Global Sustainability

Glossary

Organization Index

Name Index

Subject Index

End User License Agreement


Efraim Turban is Professor Emeritus of Information Systems at California State University, Long Beach. Previously, he was Distinguished Professor of Business at Eastern Illinois University. A member of the American Association of Artificial Intelligence, Dr. Turban has published fifteen books on AI and information technology and serves on the editorial boards of several journals. He is acknowledged as one of the world's most prolific researchers in the application of computer technology to business and financial decision making.

Carol Pollard is Professor Emerita of Management Information Systems and Supply Chain Management at Appalachian State University. She has held academic positions in four countries, with extensive experience developing, implementing, and teaching innovative undergraduate, graduate, and executive programs. Dr. Pollard's research has been published in journals such as MIS Quarterly and Journal of Management Information Systems. She is the co-author of Application Performance Management in the Digital Enterprise and has consulted to numerous large companies worldwide.

Gregory Wood is a Professor of Marketing and Information Systems at Canisius University, where he has held several teaching and administrative leadership positions, including department chair, associate dean, and founder and co-director of the Integrated Marketing Communications program. Dr. Wood has received teaching awards for his innovative and engaging teaching methods at the undergraduate and graduate (MBA) levels and is an active consultant to numerous businesses and NFP organizations.



Ihre Fragen, Wünsche oder Anmerkungen
Vorname*
Nachname*
Ihre E-Mail-Adresse*
Kundennr.
Ihre Nachricht*
Lediglich mit * gekennzeichnete Felder sind Pflichtfelder.
Wenn Sie die im Kontaktformular eingegebenen Daten durch Klick auf den nachfolgenden Button übersenden, erklären Sie sich damit einverstanden, dass wir Ihr Angaben für die Beantwortung Ihrer Anfrage verwenden. Selbstverständlich werden Ihre Daten vertraulich behandelt und nicht an Dritte weitergegeben. Sie können der Verwendung Ihrer Daten jederzeit widersprechen. Das Datenhandling bei Sack Fachmedien erklären wir Ihnen in unserer Datenschutzerklärung.