Buch, Englisch, 855 Seiten, HC runder Rücken kaschiert, Format (B × H): 160 mm x 241 mm, Gewicht: 1478 g
Buch, Englisch, 855 Seiten, HC runder Rücken kaschiert, Format (B × H): 160 mm x 241 mm, Gewicht: 1478 g
ISBN: 978-0-333-73642-5
Verlag: Palgrave Macmillan UK
The Competitive Advantage of Nations is one of the most influential business and management books of all time. Michael Porter's research identified the fundamental determinants of national competitive advantage in an industry and how they work together to give international advantage. The findings are rich in implications for firms and governments and set the agenda for discussions of global competition. The book was an extraordinary achievement and had a profound effect upon management, policy-makers and academics worldwide. The core ideas of the book remain very relevant today and this new edition includes the original text in full with a new introduction by the author, which reviews the key themes and issues of the book in the light of subsequent developments. This book represents one of the very few must buys in business and management.
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
Preface Introduction to 1998 Edition The Need for a New Paradigm PART 1: FOUNDATIONS The Competitive Advantage of Firms in Global Industries Determinants of National Competitive Advantage The Dynamics of National Advantage PART 2: INDUSTRIES Four Studies in National Competitive Advantage National Competitive Advantage in Services PART 3: NATIONS Patterns of National Competitive Advantage: The Early Postwar Years Emerging Nations in the 1970s and 1980s Shifting National Advantage The Competitive Development of National Economies PART 4: IMPLICATIONS Company Strategy Government Policy National Agendas Epilogue Appendices