Buch, Englisch, 154 Seiten, Format (B × H): 153 mm x 216 mm, Gewicht: 358 g
Trends in Marketing and Management
Buch, Englisch, 154 Seiten, Format (B × H): 153 mm x 216 mm, Gewicht: 358 g
Reihe: International Marketing and Management Research
ISBN: 978-3-030-30420-1
Verlag: Springer International Publishing
In today’s ever-changing global world, there is a permanent need for anticipating new and evolving customer needs, resource supply constraints, and dynamically changing employee expectations. Sustainable innovation applies to products, services, and technologies as well as new business and organization models.
This book provides insights into sustainable innovation trends in various marketing- and management-related fields. Authors critically investigate, amongst others, the sustainability impact of disruptive product design and innovative collaboration solutions within buyer-supplier relationships, along with innovative organizational processes to promote sustainable well-being-productivity synergy in a VUCA world.
This volume is a uniquely positioned contribution of interrelated research articles on the sustainability-driven innovation needed for organizational health and future viability.
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Table of Contents
1. Quasi-Passive Lower and Upper Extremity Robotic Exoskeleton for Strengthening Human Locomotion
Aryaman Arora and John R. McIntyre
2. Ideate-Generate: Design Thinking and User Experience (UX) for Sustainable Impact on Global Product Development of Wearable Technologies in the Healthcare Industry
Alexandra Washington, Samira Soumahoro, and Anshu Arora
3. Seeing is Believing: The Disruptive Effect of Sustainable and Functional Product Design in Electric Bikes for Emerging Economies
Delonte D. Bright, Edna Laetitia Aude Diouf Ogandaga, and Anshu Arora
4. Do Greener Products Earn More Green? Examining Biomimicry along with Incremental and Radical Sustainable Product Innovations for UX Designs
Snehapriya Bharatha, Elizabeth Jensolowsky, Michael Teiman, Anshu Arora, and Jennifer Edmonds
5. The Evolution of Buyer-Supplier Relationships
Loucace Ampe, Barabara Anne Payne, Robert Iyeli Spake, Shavon Sharpe, and Amit Arora
6. The Road to Sustainable Transportation in Supply Chains: A Stage-Level Approach
Meena Hotak, Evelin Turcois, Divina Grace Dayrit, and Amit Arora
7. Coaching, Agility and Sustainable Leadership
Christophe Bacouel
8. Innovation in Employee Selection: Tracing the Use of Hugo Münsterberg’s Test for Motormen
Nicole Cannonier
9. Family Business Sustainability - The Intergenerational Transfer of Social Capital and Network Contacts
Fabian Bernhard, Miriam Hiepler, François-Xavier Engel
10. Sustainable Well-Being at work: A French-Swedish comparison
Anne-Sophie Bacouel and Thomas Vergnol




