Bouwman / Preissl / Steinfield E-Life after the Dot Com Bust
Buch, Englisch,
287 Seiten, Gebunden, HC runder Rücken kaschiert, Format (B × H): 160 mm x 241 mm, Gewicht: 556 g
2004,
287 Seiten, Gebunden, HC runder Rücken kaschiert, Format (B × H): 160 mm x 241 mm, Gewicht: 556 g
ISBN: 978-3-7908-0083-8
Verlag: Physica-Verlag
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1: The phenomenon of the dot com crash.- Building new generation e-business: exploiting the opportunities of today.- B2C e-commerce: a frictionless market is not in sight - arguments, empirics and policy implications.- 2: Business models.- Looking beyond the dot corn bubble: exploring the form and function of business models in the electronic marketplace.- Business models and e-metrics, a state of the art.- Click and brick electronic commerce.- 3: The challenge of new applications.- Prosumers as service configurators - vision, status and future requirements.- Business-to-business electronic commerce: the convergence of relationships, networked supply chains and value webs.- 4: Mobile technology moves on.- Mobile commerce technologies and services: a SME user's perspective.- The development of location based services in mobile commerce.- Employing mobile communities for marketing consumer goods.- 5: Policy challenges.- E-commerce and Internet access in the European Union and the United States.- Privacy and regulation in a digital age.- Cities, electronic commerce, and local policies.
Research
1: The phenomenon of the dot com crash.- Building new generation e-business: exploiting the opportunities of today.- B2C e-commerce: a frictionless market is not in sight - arguments, empirics and policy implications.- 2: Business models.- Looking beyond the dot corn bubble: exploring the form and function of business models in the electronic marketplace.- Business models and e-metrics, a state of the art.- Click and brick electronic commerce.- 3: The challenge of new applications.- Prosumers as service configurators - vision, status and future requirements.- Business-to-business electronic commerce: the convergence of relationships, networked supply chains and value webs.- 4: Mobile technology moves on.- Mobile commerce technologies and services: a SME user's perspective.- The development of location based services in mobile commerce.- Employing mobile communities for marketing consumer goods.- 5: Policy challenges.- E-commerce and Internet access in the European Union and the United States.- Privacy and regulation in a digital age.- Cities, electronic commerce, and local policies.
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