Buch, Englisch, 352 Seiten, Format (B × H): 179 mm x 253 mm, Gewicht: 591 g
Buch, Englisch, 352 Seiten, Format (B × H): 179 mm x 253 mm, Gewicht: 591 g
ISBN: 978-1-4129-9204-6
Verlag: SAGE Publications, Inc
Author, Phillip G. Clampitt (Hendrickson Professor of Business) skillfully integrates theory, research, and real-world case studies into models designed to enhance understanding of complex communication issues and guide thoughtful responses to the challenges. The book’s "Wheel of Communication Effectiveness" model illustrates the unified nature of a world-class communication system. Communicating for Managerial Effectiveness, Fifth Edition equips students, managers, and executives with the strategies and tools to address common communication problems experienced in organizations with the goal of learning how to add value to their organizations by communicating more effectively. Some of these challenges include:
- Communicating about major changes
- Spanning organizational boundaries
- Selecting the proper communication technologies
- Transforming data into knowledge
- Addressing ethical dilemmas
- Providing useful performance feedback
- Cultivating the innovative spirit
- Building a world-class communication system
NEW TO THE FIFTH EDITION
- New model for assessing, managing, and mastering traditional and developing communication technologies
- Emphasis on social media with current and relevant examples
- New research on decision-making heuristics and biases
- New “how-to” tools and exercises to demonstrate how to craft effective communication strategies and develop tactics
- "Historical Hyperlinks" feature with insights from fascinating leaders including Teddy Roosevelt, Martha Graham, Socrates, and Juliette Gordon Low to explore the communication challenges they faced and how they resolved them
Have You Ever Formulated a Response to Someone’s Idea Before the Person Finishes Speaking? Watch a video from the author now: http://www.youtube.com/watch?v=8TmiVpOlLjk
Students, visit the author's Student Study Site which features video links, web resources, eFlashcards, web quizzes, and more at www.mycmebook.net !
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
I. FOUNDATION
1. Understanding Communication
2. Examining Communication Approaches
3. Scrutinizing Ethical Issues
4. Imparting the Organizational Culture
II. COMMUNICATION CHALLENGES
5. Selecting and Using Communication Technologies
6. Managing Data, Information, Knowledge, and Action
7. Providing Performance Feedback
8. Communicating Across Organization Boundaries
9. Communicating About Change
10. Cultivating the Innovative Spirit
11. Building a World-Class Communication System