Buch, Englisch, 384 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 710 g
ISBN: 978-1-118-72456-9
Verlag: Wiley
Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer-centric business. Using a series of case studies as examples throughout, the book describes the agility that comes from collaborative commerce, and provides key decision makers the implementation roadmap they need to build a successful business ecosystem. The focus is on Business Agility Readiness in terms of the five major changes affecting the information technology landscape, and how data-driven delivery platforms and decision-making processes are being reinvented using digital relationships with a social business model as the consumer world of technology drives innovation and collaboration.
Cloud computing, social media, next-gen mobility, streaming video, and big data with predictive analytics are major forces now for a competitive advantage, and Creating Business Agility provides leaders with a roadmap for readiness. Business leaders tasked with innovation and strategy will find that Creating Business Agility provides important insight from an informed perspective.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Preface
Chapter 1 Bridging the Digital Divide
Business Agility Concepts
Intellectual Capital Business Model of Innovation Monetization
Business Ecosystem Strategic Concepts
Stages of Business Ecosystem Coevolution
Digital Business Stakeholders
Ecosystem Hub Concepts
Ecosystem Hub Implementation Concepts
Ecosystem Hub Implementation Roadmap
Balanced Scorecard Delivering Business Value
What Business Agility Readiness means
Business Agility Readiness (BAR) Roadmap
Change Management Imperatives
Customer-centric Business Strategy
Business Agility Alignment Issues
Chapter 2 Disruptive Innovation and Evolving Business Model
Disruptive Innovation creates business dilemma
Disruptive Innovation Introduces New Paradigm
SOA and BPM Drive Systems of Engagement
CIO-CMO Alignment via BPM & Balanced Scorecard
Business Agility Readiness Transformation
Business Agility Circle of Influence
What is Multidimensional Scoring (MDS)?
Measuring Relationship in Systems of Engagement
Listening to Own Conscience - 4th Dimension in Driving Agility
Video - New Disruptive Technology for Digital Content
Travel Industry Disruption by Force 5 Tornado
Destination Marketing Industry Trends
DMO Leadership Roles and Responsibilities
DMO Challenges/Opportunities
Travel Lifecycle Management Scenarios
Visitor Information Center as a Differentiator
DMO Alternative--Distributed Virtual Center Concept
Virtual Visitor Information Center Solution
Ecosystem Hub Content Management Services
vVIC Architecture as an Ecosystem Hub
Dynamic Itinerary Services for Travel Lifecycle Management
Collaborative Strategies for Cooperative Marketing
Chapter 3 Hyper Connectivity Drives Innovation
Paradigm Shifts: Mainframes to Client-server to Cloud Computing
Next Evolution: Large Data center - Grid Computing - Cluster Computing
Defining Cloud Computing
What is Cloud Computing: A Definition by NIST
Key Business Drivers for Cloud Services
Business Value Propositions for Cloud Computing
President Obama Election Campaign Leverages Cloud to Win
Concerns and Risk Assessment of Cloud Computing
Understanding Cloud Architecture
Private Cloud Based Solution to Meet the IT Needs of Multiregional Branch Offices
Federated cloud based solution to meet the IT needs of multiregional branch offices
Public Cloud Based Solution to Meet the IT Needs of Multiregional Branch Offices
Hybrid cloud based solution to meet the IT needs of multiregional branch offices
Advantages and Challenges of cloud Computing Based Solution
Design and Deployment Strategy for Cloud Services
Obstacles and Opportunities for Cloud Computing
Driving Growth More Efficiently
Database Services on a Private Cloud
Shared Services
Security considerations in Private and Public Cloud
Components of Information Security
Virtual Machine Introspection
Service Level Agreement
Intellectual Property Rights
Chapter 4 Breaking the Barrier of Physical Infrastructure
Effective Use of Technologies
Reduce Cost to Your Advantage
Amazon and eBay Business Model Breaks the Barrier of Physical Infrastructure
Education: Going Beyond Physical Boundaries
Massive Open Online Courses - Great Endeavor to Break Physical Boundaries in Education
Khan Academy- Making Great Impact in Education
Healthcare Services Leveraging Outsourced Services
Apple Manufactures and Assembles Their iPhones, iPods and iPads in China
Levi Strauss & Co Manufacturing Outsourcing
Travel and Hospitality Sectors Breaking Physical Boundaries
Software Development Leverages Global Resources
Architectural, Engineering and Construction (AEC) Removes Geo Barriers Using Emerging Technologies
Converging Technology: Inside the Force 5 Tornado for the "Perfect Storm"
Transformation, Synergy, and Innovation through the Cloud
Chapter 5 Power of Collaborative Management
Collaborate for Better Execution and Effective Decision Making
Use of WiKi in Enterprise Wide Team Collaboration
Central Desktop: Powerful Tool for Effective Team Collaboration
Mindjet (Spigit): Great tool for collaborative ideation
Oracle WebCenter - Enterprise Wide User Experience Tool
Oracle Social Network: Enterprise class Collaborative system
Applications Focus: CIO-CMO Alignment around Big Data
Experimentation - Taking a Risk
Putting the Technology Together
Marketing and IT Align
Lessons Learned
Chapter 6 Mobility Drives Agility
Convergence of Consumer Electronics into Smart Devices
Mobility Strengthens Ecosystemism
Location Based Targeted Customer Outreach
Mobile Development Framework
Next Generation of Applications Leverages Mobility Platform
Enterprise Mobility Platform
Mobile Deployment Framework
Smart Devices Protection Is Important
Mobotory: Business Agility Strategy in Action
Chapter 7 Listening to the Voices
Social Media: A New Disruptive Revolution
Mobility-Smart Devices and Tablets Drive Agility
Customer Engagement-Key business challenge
Personalization: A Key Tenet of User Engagement in Business
Sentiment Analytics: A Better Way to Drive Business Focus and agility
Change Management and Business Agility for Social Media
Oil Stop: Using Big Data to drive more intimate customer relationships and social to enhance community
Chapter 8 Role of Collective Intelligence: Why should we care about Big Data?
Why Should You Care about Big Data?
Do Key Characteristics signal about Big Data?
Does Size of Data Really Matter?
How Complex Is Big Data?
Big Data Comes in Variety and From Many sources Adding complexity
How Does Big Data Coexist with Existing Traditional Data?
How Big Is Big Data Market?
How Would You Manage Big Data on Technology Platforms?
Chapter 9 Cultivating Knowledge Ecosystems
Knowledge Management Disciplines and Technologies
Force 5 Tornado Convergence creates Business Agility
How Team Oracle wins AC34 with Big Data Analytics for Adaptive Decision Making
Chapter 10 2020 Foresight
Ecosystemism
Consumerization of IT
The Internet of Things
Industrial Internet - GE
Internet of Everything - Cisco
Saving Costs in Home Utilities
Bionics - Wearable Contact Lenses
Big Data and Predictive Analytics: Saving Life of Heart Patients in Healthcare
What to Expect with a Customer-Centric Business in 2020
Appendix
About the Authors
Index
